David Brody
Reno,NV
Summary
Dynamic Field Marketing Manager with expertise in lead generation, event coordination, and market research. Proven ability to develop targeted marketing strategies that drive sales and enhance brand visibility. Innovative marketing professional skilled in aligning marketing efforts with sales objectives. Known for managing successful field events and fostering strong vendor relationships to boost brand recognition and customer engagement. Detail-oriented marketer with a strong background in event management and customer relationship building. Experienced in creating engaging content and driving sales through strategic marketing initiatives. Distinguished professional with many years of outstanding success managing field sales organizations. Expert sales professional with up-to-date knowledge of latest software tools to optimize marketing efforts. Superb communicator and relationship builder with history of building engaged, high-performing and loyal field sales teams.
Overview
7
7
years of professional experience
Work History
Field Marketing Manager
Doxel
Reno, NV
06.2024 - Current
- Developed targeted marketing strategies for construction technology solutions.
- Collaborated with sales teams to align marketing efforts with business goals.
- Managed field events, including trade shows and product demonstrations.
- Conducted market research to identify customer needs and industry trends.
- Created engaging content for digital marketing channels and social media platforms.
- Established strategic partnerships with industry stakeholders, enhancing brand visibility and market reach.
- Built and fostered effective long-range working relationships with franchisees, distributors, vendors and corporate staff members.
- Drove sales, created brand recognition and set overall sales goals and specific goals for distinct regions and sectors.
- Interfaced with industry and professional organizations to increase brand awareness and expand networking opportunities.
- Coordinated with vendors for timely delivery of products or services at promotional events.
- Planned and hosted sales meeting to inspire, train, educate, and build cooperative team spirit among diverse sales team.
- Identified target audiences based on demographic profiles and psychographics data.
- Managed budgets and forecasts for field marketing initiatives, ensuring alignment with overall marketing objectives.
- Developed effective communication plans to reach out potential customers.
- Supervised a team of field representatives to ensure successful execution of tasks.
- Organized and executed promotional events and campaigns across multiple locations, driving engagement and brand awareness.
- Evaluated performance metrics and identified areas of improvement for future campaigns.
- Supported the launch of new products by organizing roadshows in various cities.
- Assessed projects against budgets and timelines, keeping team and assignments on task.
- Collected and analyzed market research data for use in forecasting.
- Recommended policy changes to improve marketing tactics and strategies.
Sales Development Representative
Doxel
Sacramento, CA
12.2023 - 06.2024
- Conducted targeted email outreach to potential clients, fostering engagement and interest.
- Managed leads through CRM software, ensuring timely follow-up.
- Collaborated with marketing teams to refine messaging and collateral.
- Scheduled product demonstrations for prospective clients and stakeholders.
- Researched industry trends to identify new sales opportunities.
- Assisted in developing sales scripts for effective client communication.
- Provided feedback on customer interactions to improve service quality.
- Cultivated relationships with existing customers, enhancing sales opportunities.
- Collaborated closely with colleagues from different departments on cross-functional projects.
- Executed cold calls and digital outreach strategies, generating new customer acquisitions.
- Identified and contacted potential customers through cold calling, email campaigns, and social media outreach.
- Generated new prospects and nurtured existing prospects through outbound phone calls and emails.
- Set appointments to present solutions to prospective customers.
- Tracked progress against goals using CRM software programs such as Salesforce.
- Documented outreach calls and follow-up contacts in CRM system to establish record of interactions.
- Conducted market research to identify new business opportunities.
- Identified emerging business opportunities and conducted initial outreach calls to establish contact with potential clients.
- Participated in trade shows and industry events to promote company products and services.
- Listened to customer needs to identify and recommend best products and services.
- Recruited, hired and trained new hires to optimize profitability.
Data Operations Manager
Doxel
Truckee, California
09.2021 - 11.2023
- Managed data integrity across multiple projects to ensure accuracy and reliability.
- Coordinated data collection processes to streamline operations, enhancing overall efficiency.
- Developed training materials for new team members on data management practices.
- Oversaw data entry tasks, ensuring adherence to company standards and protocols.
- Collaborated with cross-functional teams to address data-related challenges effectively.
- Implemented process improvements for data handling and reporting workflows, increasing accuracy and reliability.
- Monitored system performance, troubleshooting issues as they arose in operations.
- Assisted in the integration of new technologies to optimize data operations processes.
- Maintained detailed documentation of all operational processes related to data management.
- Managed the daily operations of a large-scale data warehouse, including loading, transforming and validating data.
- Participated in meetings with senior executives and stakeholders in order to discuss project updates or review progress reports.
- Developed comprehensive disaster recovery plans in case of unforeseen events that could disrupt normal operations.
- Analyzed large volumes of structured and unstructured data from various sources to generate actionable insights that informed decision-making.
- Monitored system performance metrics to identify potential issues or areas of improvement.
- Performed quality assurance checks on incoming and outgoing data sets to ensure accuracy and completeness.
- Conducted regular training sessions with staff members on best practices for using the company's various software tools and platforms.
- Exceeded quality goals to support team productivity.
- Proofread and edited documents to correct errors.
- Maintained and updated records ensuring accuracy and validity of information.
- Participated in the design and maintenance of complex data systems and databases.
- Adapted to new data processing software and technologies to stay current in the field.
- Responded to queries and requests related to data from both internal and external stakeholders.
- Analyzed workflows and established priorities for daily operations.
- Recruited, trained and supervised IT department staff.
- Met with users, vendors and technicians to determine computing requirements.
- Met with stakeholders to collaborate and resolve problems.
- Evaluated organization's technology to recommend upgrades for hardware and software.
Lead Data Coordinator
Doxel
Redwood City, California
05.2019 - 09.2021
- Extracted and analyzed large datasets to identify trends, informing strategic decisions.
- Collaborated with management team to develop strategies for improving the use of available data resources.
- Collaborated with teams to streamline data collection processes, enhancing overall data quality and accessibility.
- Ensured accuracy of data through regular audits and reviews.
- Conducted quality assurance checks on existing databases to assess their integrity and accuracy.
- Implemented new procedures for managing data according to established standards.
- Managed data entry and organization for project tracking systems.
- Facilitated communication between departments for data-related queries.
- Coordinated with vendors to ensure timely access to necessary data resources.
- Assisted with designing methods for collecting and analyzing data used in decision-making processes.
- Created reports based on research findings from databases or other sources.
- Assisted in developing training materials for new software tools.
- Maintained documentation of data management procedures and guidelines.
Education
Bachelor of Arts - Political Science
University of California, Santa Barbara
Santa Barbara, CA05-2016
Skills
- Market research
- Event coordination
- Lead generation
- Sales strategy
- Customer relationship management
- Vendor collaboration
- Time management
- Problem solving
- Brand standards
- Relationship building
- Strategic thinking
- Team leadership
- Campaign development
- Event management
- Teamwork and collaboration
Timeline
Field Marketing Manager
Doxel
06.2024 - Current
Sales Development Representative
Doxel
12.2023 - 06.2024
Data Operations Manager
Doxel
09.2021 - 11.2023
Lead Data Coordinator
Doxel
05.2019 - 09.2021
Bachelor of Arts - Political Science
University of California, Santa Barbara