Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Timeline
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David Gonzalez

Omaha,NE

Summary

To utilize my leadership and management skills to obtain a General Floor Manager position at NFM.

Overview

8
8
years of professional experience

Work History

Sales Manager

NFM
09.2024 - Current
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
  • Increased sales revenue by developing a power Bi report and implementing it. (Sales Area Daily Metrics)

FLOOR MANAGER

NFM
06.2023 - Current
  • Enhanced team performance through regular training, one on one coaching.
  • Boosted employee morale by recognizing outstanding performances through Teams app , in person, and department meetings.
  • Coached employees on how to provide a world class customer service.
  • Implemented a plan to maximize sales staff numbers to facilitate their promotion to a full commission department .
  • Managed daily department numbers to set up a strategy to achieve the daily goals.

SALES PROFESSIONAL MAJOR APPLIANCES

NFM
11.2018 - Current

SALES PROFESSIONAL CLEARANCE AND FITNESS

NFM
01.2018 - 11.2018

Education

MASTER'S DEGREE IN DEVELOPMENT, SUSTAINABILITY AND TOURISM -

University Autonomous of Nayarit
Nayarit, Mexico
01-2012

BACHELOR'S DEGREE TOURISM -

University Autonomous of Nayarit
Nayarit, Mexico
01-2010

Skills

  • Spanish Native
  • English Advanced
  • French Advanced
  • Italian Intermediate
  • Japanese Beginner

Accomplishments

  • Created a company-wide Power Bi report ( Sales Person Brake down , Sales Area Daily Metrics)

Coaching Intervention

To address inconsistent performance and tailor goals to each individual, the new Sales Manager duo implemented a structured, data-driven coaching system centered on daily behavior—not monthly results. The first step included a performance-tracking Excel file that displayed each salesperson's key metrics.

1. Daily Data Collection The Sales Manager manually recorded four metrics for every salesperson:

· Total sales volume

· Add-on dollars sold

· Add-on pen rate

· Add-on attach rate

2. Customized Volume Goals Based on Individual Performance Using the previous months' daily data, with adjustments to drive improvement, the Sales Manager created individualized sales volume goals for the month for each salesperson. These volume goals reflected the individual salesperson—not a one-size-fits-all expectation.

3. Turning Volume Goals into Add-On Dollar Goals To translate sales opportunities into meaningful add-on performance.

4. Breaking it Down: Monthly to Daily

5. Transitioning From Manual Tracking to Automation The Excel spreadsheet proved its effectiveness month after month. Because of the time and effort that was required to collect the data manually, the Sales Manager collaborated with the Power BI team to convert the manual report into a fully automated dashboard.

This upgrade allowed managers to scale the coaching model and maintain high accountability without the administrative burden of manual spreadsheets. Sales Person Break Down - Sales Area Daily Metrics - Power BI

Affiliations

-NFM, A/E Theft & Steering Committee

-NFM, Sales Accountability Committee

Timeline

Sales Manager

NFM
09.2024 - Current

FLOOR MANAGER

NFM
06.2023 - Current

SALES PROFESSIONAL MAJOR APPLIANCES

NFM
11.2018 - Current

SALES PROFESSIONAL CLEARANCE AND FITNESS

NFM
01.2018 - 11.2018

BACHELOR'S DEGREE TOURISM -

University Autonomous of Nayarit

MASTER'S DEGREE IN DEVELOPMENT, SUSTAINABILITY AND TOURISM -

University Autonomous of Nayarit