David Valdes
Hollywood,FL
Summary
Accomplished Vice President with progressive industry background and collaborative but decisive leadership style, with a proven track record of successfully leading and directing complex large-scale IT initiatives. Strong background in managing enterprise-wide application systems, driving digital transformations, optimizing business processes, and enhancing operational efficiencies. Offers strategic planning abilities, seeking opportunities in leverage people, process & technology (PPT) to deliver effective solutions that add business value. A transformational leader who leads change through collaboration, courage, trust and inspiration. Worked closely with stakeholders, vendors, clients and partners to evolve a business and implement solutions that meet the business needs and align with enterprise architecture goals. Committed to driving continuous improvement and leveraging emerging technologies to achieve business goals.
Overview
22
22
years of professional experience
Work History
Vice President, Enterprise Applications + D&A
Marriott Vacations Worldwide
01.2022 - Current
- Oversee Global delivery of managed services to MVW and helped lead transition to new Manage Services Providers in Applications Maintenance & Data Analytics Platforms. Closely monitor transition plan & delivery, ensuring effective management of any challenges and obstacles during transition
- Leading high-performing teams to define Integration Strategy and Roadmap for Enterprise Integration Management Services; delivering high profile business and technical initiatives to modernize legacy platforms and migrate applications to the cloud
- Enable new voice channel capabilities based on AI, and re-engineer API's for optimized channel and end-user experience
- Partner with Program Owners leading major business transformation programs for Marriott Vacation Ownership worldwide & Hyatt Vacation Club
- Created a vision, plan and roadmap for product and technology transformation, innovation and sunsetting of old platforms, to support of Enterprise Transformation Journey
- Develop Data Analytics Cloud Strategy and Roadmap in alignment with company's goals and ambition on becoming a data-driven organization
- Led cross-functional teams for successful completion of major projects, resulting in increased efficiency and client satisfaction
- Led MarTec modernization initiative using Adobe Campaign SAAS platform and integrations with cloud data warehouse for campaign effectiveness and analytics
- Spearheaded organizational restructuring initiatives, streamlining operations and reducing overhead costs
- Implemented data analytics tools and practice to drive data-driven decision-making across all levels of organization, leading to better business outcomes
VP/SVP Application Services - Exchange
Marriott Vacations Worldwide
09.2018 - 01.2021
- Responsible for Mobile Strategy and successful Implementation of Interval To-Go Native App by using Agile Scrum Practice. Technology Team were ARDA award winners in 2020
- Partnered with key stakeholders in consolidation of Peoplesoft Financials to Corporate MVW Instance
- Responsible for leading major ILG revenue generating initiatives, and critical payment compliance related projects (e.g. Enterprise Payment Tokenization services, PSD2 EU compliance and Stored Credentials)
- Responsible for applications technology stack, COTS, Custom full-stack application development and maintenance teams (Architecture, UI Layer, Middle-tier (API, Mulesoft) and Services/back-end RDBMS & Legacy Platforms
- Led GDPR Efforts with Erase-Me process and new data purge process
- Led Short stay getaway project providing less than 7 day Rental bookings with a scalable and user friendly Availability Search engine
- Developed Data Analytics Cloud Migration Strategy and technology Roadmap to migrate on-premise DW to Cloud using native cloud technologies. Partnered with system integrators on a multi-track Journey to migrate VO & Exchange Data Warehouse and data integrations/pipeline to AWS
- Led Leisure Time Passport Web Re-Launch with new Travel Loyalty provider integration and new features required for re-imagined web site
- Managed Offshore AMS/App Dev teams functioning as Staff-Aug
- Cultivated high-performance culture within organization by setting clear expectations for employees at all levels, providing regular feedback, and recognizing achievement
SVP Application Services
Interval Leisure Group
02.2016 - 09.2018
- Responsible for all Interval Applications and development of high-performing application services team, including hiring and development of top talent, setting performance objectives, and providing coaching and mentoring
- Led efforts related to Financial & Payroll systems transitions and migrations related to the acquisition of Vistana Resorts. in 2016-2017 timeframe
- Led shared services PMO Practice, IT Portfolio management, Project Governance Framework, IT Project Prioritization, Resource/demand planning, Budget Tracking/forecasting and implementation of best practices
- Led Quality Assurance practice leveraging offshore teams to maintain and develop application and project-based: test cases, test automation scripts, regression test plans, performance/load test best scripts, Automation, Release Management practice and deployment best practices
- Led business Analysis teams and practice using shared services programs model in which all projects/programs leveraged resource pool of skilled BA's that were cross trained in multiple platforms
- Transform Middle-tier layer by Implementation of Mulesoft ESB, Mulesoft Gateway and developing API COE and practice.
- Directed critical aspects of Vistana acquisition that expanded company capabilities while minimizing integration challenges.
- Championed innovation by encouraging cross-functional teams to pursue creative solutions to complex challenges
- Responsible for TPI/VRI Condo Reservations exchange platform and ongoing projects, enhancements, support and maintenance
- Led multiple critical strategic initiatives to expand member and client benefits with alternate exchange & travel options (e.g. LTP Re-design, Hotel Exchange, Unit Size upgrade, New travel Insurance-Allianz, Inventory API)
- Accountable for Application Maintenance & Support of Interval Platforms and Applications, leveraging a hybrid model of MVW & Offshore vendor staff augmentation model
- Develop and manage departments budget, ensuring efficient allocation of resources and adherence to financial targets
VP Application Services
Interval International - ILG
09.2002 - 02.2016
- Collaborated closely with various department heads on strategic planning initiatives to ensure alignment between corporate goals
- Negotiated favorable contracts with vendors, securing advantageous terms for the company while maintaining strong professional relationships
- Championed enterprise digital strategy for a portfolio of products and services in support of business vision and priorities, while balancing impact, feasibility, time, and cost
- Served as thought leader on digital transformation and engineering solutions that reduce technical debt, grow revenue, and improve customer experience
- Led the creation, development and implementation of Intervals data warehouse and data analytics technologies/platforms in support of data analytics and business intelligence strategy
- Established and directed successful programs focused on new business opportunities, product offerings, key business capabilities, B2B integrations and support of ILG Acquisition plans
- Responsible for Travel platforms and partner Integrations, vendor management and ongoing strategic planning and delivery of any customizations
- Cultivated company-wide culture of innovation and collaboration.
- Established and maintained strong relationships with customers, vendors and strategic partners
- Oversaw business-wide changes to modernize procedures and organization
- Responsible for Contact Center platform and CTI integrations including implementation of IVR, intelligent call routing, Agent desktop Screen Pop, Telemarketing predictive dialing and web services integrations
- Responsible for Omni Channel Marketing CRM platforms and implementation of customizations, integrations, management and support or Email, Web Offers/Promotions, DM, Call Center, Telemarketing and Data Analytics
- Responsible for Enterprise Peoplesoft HRMS and Financial Platforms. Implementation of Peoplesoft Practice; providing application Support and development for business projects and integrations
- Responsible for Resort Solutions (Timeshare vacation ownership Platform) and ongoing client onboarding, integrations, customizations and ongoing application maintenance
- Led complex platform transformation programs to re-architect our Contact & Membership applications to a Modern Service based architecture (Java, Spring Framework, Oracle RAC, etc.) providing a scalable, high-availability and high=performing solution and foundational architecture needed for upcoming strategic initiatives
- Led many strategic initiatives that created new membership benefits/tiers, with upgrade capabilities through all channels, and a new tier that provides the flexibility of a points-based program
- Developed Intervals Global delivery model as part of a major transformation initiative and implemented a sustainable and very effective practice for ongoing application maintenance and Application development new project work. ongoing support and application development for ongoing initiatives
- Responsible for Intervals E-Commerce Architecture and digital web applications from UI/UX , Front-end layer, Content management, Web Analytics, Caching solutions and Frameworks.
Education
IBM Learning Center
Miami, United States12.1989
Bachelor of Arts - Computer Science And Programming
ECPI
Patterson, United States07.1985
Multiple Training & Certification Programs
Skills
- Corporate Strategy and Development
- Digital Transformation and innovation
- Strategic Planning
- Data Analytics Strategy and Architecture
- Finance & Human Resource Information System (HRIS)
- Global Delivery Model and Managed Services
- Leadership and People Development
- Marketing Technologies and CRM
- Mergers and Acquisitions
- Contact Center Technologies and Innovations
- Mission and Vision
- Reservations Platforms
- Travel Integrations & Technology
- Agile Methodology
- Vendor and Contract Management
- Analytical and Critical Thinker
- Java, Spring framework, Jsp, React, Jquery, Bootstrap, Jahia
- Rest Services, SOAP, Muelsoft API, Redhat Openshift,
- Informatics IDMC, AWS Redshift, Oracle Rac, Power BI, Enterprise Reporting
- Jira, splunk, Terracotta, Linux, Jboss,Tekton, App Dynamics
- Adobe Campaign, Adobe Analytics, Sagemaker IBM SPSS,
Timeline
Vice President, Enterprise Applications + D&A
Marriott Vacations Worldwide
01.2022 - Current
VP/SVP Application Services - Exchange
Marriott Vacations Worldwide
09.2018 - 01.2021
SVP Application Services
Interval Leisure Group
02.2016 - 09.2018
VP Application Services
Interval International - ILG
09.2002 - 02.2016
IBM Learning Center
Bachelor of Arts - Computer Science And Programming
ECPI
Multiple Training & Certification Programs
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