A strategic leader and product-minded business development professional with a proven track record of building businesses that have a positive social impact, improve customer experience, and enable personal growth.
Overview
17
17
years of professional experience
Work History
Founder
The Museum of Earth
New York, NY
04.2021 - Current
Sourced and closed seed capital for immersive entertainment company focused on exploration of the natural world
Devised organizational vision, mission and foundational structure to facilitate early growth
Built financial projections, production schedule and operating models - Oversaw creative formation of 16-installation immersive platform
Examined and conducted market analysis to discover target market and demographic audience.
Approved and negotiated contracts with distributors and suppliers
Partner, Business Development
Truth & Systems
New York, NY
01.2018 - 03.2021
Led partnership development, capital syndication, and business development efforts for venture development firm
Handled client accounts through entire lifecycle, executing contracts, providing customer service and advising on methods for maximizing return from services provided.
Co-founded internally developed consumer application, Kinship - Acted as in-house general counsel for the firm
Client Companies: Translator, Aisle 3, Uncharted Supply Co, Best Bully
Sticks, Reframe.Care, East Rock Capital, Aisle 3, Translator
Co-Founder
Translator
New York , NY
10.2016 - 01.2018
Initial investor in Trans.Cafe, a non-profit media company focused on transgender experience
Led conversion into HR software company; Led marketing and sales team
Sourced and closed $1.5M seed investment with angel investors
Grew from scratch to $1.5M in annually recurring SaaS revenue
Fortune named Translator one of the “41 Companies Creating Tomorrow” for 2017
Clients include: McKinsey & Company, Salesforce, JetBlue, Citibank, New York Department of Education, Viacom, ADP, Ultimate Software, Atlassian, BNP Paribas, EA Engineering, Science, & Technology, Capital One,
VP Product Development
Mindbodygreen.com
Brooklyn, NY
01.2015 - 01.2017
Led product development team for the largest independent, digital media publisher in the health and wellness space
Grew company to 12 million unique monthly visits and $20M+ in revenue; Developed desktop and mobile sites; Directed paid media efforts
Oversaw social media management team and video production teams
Built financial models for growth forecasting; Managed P & L for online education and consolidated financials for C-Suite
Defined and executed customer acquisition strategy that grew paid user base and gross revenue 204% and 105% respectively year-over-year
VP Strategy and Business Development
Blucarat (MDC Partners' subsidiary)
New York, New York
01.2012 - 12.2014
Developed and executed sales strategies for e-commerce company that resulted in achieving $7M in annual revenue
Built and trained sales & marketing team of 15 employees, conducted market research and developed pricing strategies to increase profitability
Developed growth plans by identifying key clients, key targets and priority service lines.
Implemented CRM/Salesforce system; Managed resource allocation and budget monitoring for all internal resources and third party vendors
Clients include: Gov X, 5.11 Tactical, Laura Geller, 1-800-Flowers, Bebe, Direct Brands, Harry Winston, Jessica Simpson, Laura Geller, Tourneau, Verdura, Vince Camuto, Wet Seal
Chief of Staff & VP of Early Stage Investments
MDC-Partners (Acquired by Stagwell, Nasdaq: STGW)
New York, NY
04.2009 - 04.2014
Operations-focused M & A team member participating in 9 acquisitions contributing $250M dollars in incremental revenue;
Collaborated with M & A and Ops teams to triple revenue transforming the company from a $375M to a $1B+ market cap;
Co-Created and directed MDC Ventures investment group focusing on early-stage advertising technology companies
Consolidated MDC Partners real estate brokerage from 50 separate brokerage relationships to a single relationship with CBRE resulting in $3M in cost savings over a 3 year period;
Led $6M design and development of MDC Innovation Centre housing corporate development team & showcasing cross organization work product
Portfolio Investments include: 72 & Sunny, Anomaly, Adapt.ly (Acquired by Accenture) Awe.sm (Acquired by Unified), Place IQ, Thrive Capital
Attorney
Paul, Hastings, Janofsky and Walker, LLP
New York, NY
07.2006 - 01.2008
In Private Equity and Real Estate Group, Represented real estate investment trusts, developers, major institutional lenders, borrowers and private owners in transactions ranging from less than $1 million to over $1 billion dollars
Conducted in-depth research in order to write effective proposals, agreements and contracts.
Education
Juris Doctor -
Brooklyn Law School
01.2006
Bachelor of Arts -
Cornell University
01.2003
Skills
Strategic Planning
Team Building
SaaS Sales and Marketing
Business Development
Capital Raising
Investor Relations
Financial Modeling
Digital Product Development
Market & Pricing Analysis
Domain Law (IP, Contract, Software focus)
References
REFERENCES
Available upon request
Additional Information
AWARDS
, Webby Awards: Best Lifestyle
Media Site / MindBodyGreen
2016-2017
Cornell University Honors:
Dean’s List 2002-03
Labourer Full Time Casual at Regional Earth and Civil previousley Miller Earth and CivilLabourer Full Time Casual at Regional Earth and Civil previousley Miller Earth and Civil
Administrator, Participations and Special Projects at Warner Bros. Discovery: Finance, Contract, Reporting & Administration (FCRA)Administrator, Participations and Special Projects at Warner Bros. Discovery: Finance, Contract, Reporting & Administration (FCRA)