Dayla Darsee
Land O' Lakes,FL
Summary
Dynamic Assistant Store Manager with a proven track record in team building, staff supervision, and customer engagement. Skilled in developing training processes that enhance performance excellence, achieving significant sales growth and operational efficiency. It is my goal to end every day better than the last!
Overview
10
10
years of professional experience
Work History
Assistant Store Manager
Columbia Sportswear
Wesley Chapel, FL
10.2016 - Current
- Directed daily operations to enhance customer experience and achieve sales targets. Skilled at working with the flow of traffic and pivoting labor and tasking as needed to help achieve sales and productivity goals simultaneously.
- Trained and mentored team members to foster a culture of performance excellence. Traveled to every store in the Florida district to help train and develop all levels talent from Store manager to associates.
- Helped facilitate three store openings and two remodels throughout Florida and Alabama. Always willing to travel to help other stores with various needs.
- Implemented inventory management processes to optimize stock levels and reduce waste. Worked through many changes company wide and always excelled at facilitating positive change leadership throughout the store. Made sure to always find the best way to achieve our goals, even with technology and systems always changing.
- Analyzed sales data to identify trends and adjust merchandising strategies accordingly.
- Excel in associate and management training, this is where I really shine. I have created processes that my entire district still uses to this day to help create a more streamlined and welcoming beginning for our newest team members. Things like a : Huddle sheet and welcoming packet.
- Resolved customer inquiries and complaints efficiently, enhancing overall satisfaction rates. Customer care is always a priority and I pride myself in my creative and friendly de-escalation.
- Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
- Enhanced store appearance for increased sales by maintaining cleanliness and implementing strategic merchandise displays. Proficient in analyzing sales and making moves to maximize sell through and KPIS.
- Have received the highest review every year since starting. Have received rewards for my contributions to the company as a whole.
- Experienced in managing a 6+ million volume store with over thirty employees at any given time. Sales have increases double since starting as ASM in 2016
Sales Floor Supervisor
Columbia Sportswear
Wesley Chapel, FL
10.2015 - 10.2016
- Supervised sales floor operations ensuring optimal customer service and product presentation.
- Trained and mentored staff, enhancing team performance and product knowledge.
- Implemented visual merchandising strategies to drive sales and improve customer engagement.
- Analyzed sales data to identify trends, adjusting inventory levels accordingly.
- Was promoted to ASM within the year.
Education
Associate of Science - General Studies
Hillsborough Community College
Tampa, FL08-2015
Skills
- Problem-solving
- Customer experience
- Customer service and engagement
- Retail operations
- Team building and leadership
- Store opening and closing
- Attention to detail
- Staff supervision
- Store operations
- POS systems
- Employee scheduling
- Hiring and training
Timeline
Assistant Store Manager
Columbia Sportswear
10.2016 - Current
Sales Floor Supervisor
Columbia Sportswear
10.2015 - 10.2016
Associate of Science - General Studies
Hillsborough Community College