Summary
Overview
Work History
Education
Skills
Personal Information
Timeline
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Dayna Reimer

S
Strongsville,OH

Summary

INSTITUTIONAL SALES/RARE DISEASE/BIOPHARMACEUTICAL SALES SPECIALIST

  • Academic institution expertise. Excellence in partnering with departmental directors to ensure formulary acceptance, developing treatment algorithms for optimal patient care and product uptake by department physicians in a variety of disease states.
  • Coverage areas: Ohio, Western PA, New York, West Virginia, Michigan. Top accounts: Cleveland Clinic System, University Hospitals of Cleveland, Metro Health Medical Center, Ohio State University, University of Pittsburgh, University of West Virginia
  • Product launch and sales expertise and success in several therapeutic areas: Rare Disease, Nephrology, Gastroenterology, Rheumatology, HIV, Infectious Disease, Pain Management, Anesthesiology, Neurosurgery. Specialty pharmacy, buy & bill market experience with infused, intrathecal, and self-injectable pharmaceutical products.
  • Reimbursement pull-through expertise with external customers and internal specialty pharmacy personnel.
  • Expertise in launching, developing and exceeding sales growth in top academic institutions. Over 20 years of pharmaceutical/biologic success in several therapeutic market areas of unmet medical need Expertise in launching, developing and exceeding sales growth in top academic institutions.
  • Outstanding oral and written communication skills. Persuasive and charming yet committed to honesty and maintaining long-term, individualized relationships. Known for increasing profits, streamlining company procedures and goal-oriented mindset.

Overview

12
12
years of professional experience

Work History

REGIONAL ACCOUNT MANAGER

MEDICAL REVENUE PARTNERS, LLC
02.2021 - Current
  • Presentation and sales of remote patient monitoring services to nephrology, endocrinology, cardiology, primary care practices
  • Assist the CEO in promotion development in various therapeutic areas.
  • Achieved regional sales targets by developing strategic plans and executing effective account management practices.

Market Development Manager, Avise Tests-Rheumatology

EXAGEN
01.2019 - 12.2020
  • Sales of AVISE tests for the diagnosis, prognosis and monitoring of autoimmune diseases
  • Rheumatology market focus
  • Managed functions pertaining to maintenance and growth of dedicated key accounts, increased brand loyalty and customer satisfaction, on-time delivery, pricing, master service agreements, and quality.

BIOPHARMACEUTICAL CONSULTANT

07.2017 - 10.2018
  • Responsible for several projects including KOL development, collaboration and clinical trial development, Medical team/MSL training, Mapping and Profiling KOL's in Neurology, Pulmonology, and Nephrology in the pre-commercial phase of product development.

Regional Account Manager, Duchenne Muscular Dystrophy

MARATHON PHARMACEUTICALS
01.2017 - 05.2017
  • A Regional Sales Specialist responsible for the launch and sales of Deflazacort/Emflaza to neuromuscular/neurology specialists and advocacy groups in the Columbus and Cincinnati market areas
  • Marathon divested Deflazacort in April 2017 to PTC Therapeutics.

Acthar Specialist, Nephrology

MALLINCKRODT PHARMACEUTICALS
08.2011 - 01.2017
  • 1 sales representative for patient/product retention
  • Lab value and reimbursement expertise in assisting physicians and staff to identify appropriate patients for therapy, insurance acceptance and pull-through
  • Sales Advisory Board in the years 2013 and 2014.
  • Increased sales revenue with targeted marketing campaigns and strategic product positioning.
  • Developed strong client relationships through consistent communication and attentive service.

Education

Master of Science - Nutrition

CASE WESTERN RESERVE UNIVERSITY

Bachelor of Science - Nutrition

CASE WESTERN RESERVE UNIVERSITY

Skills

  • Product launch
  • Rare Disease
  • Specialty Pharmacy/Injectables/Infused/Buy & Bill
  • Institutional Sales
  • Revenue Growth
  • Customer Relationship Development
  • Public Speaking
  • Market Analysis

Personal Information

Title: MS

Timeline

REGIONAL ACCOUNT MANAGER

MEDICAL REVENUE PARTNERS, LLC
02.2021 - Current

Market Development Manager, Avise Tests-Rheumatology

EXAGEN
01.2019 - 12.2020

BIOPHARMACEUTICAL CONSULTANT

07.2017 - 10.2018

Regional Account Manager, Duchenne Muscular Dystrophy

MARATHON PHARMACEUTICALS
01.2017 - 05.2017

Acthar Specialist, Nephrology

MALLINCKRODT PHARMACEUTICALS
08.2011 - 01.2017

Master of Science - Nutrition

CASE WESTERN RESERVE UNIVERSITY

Bachelor of Science - Nutrition

CASE WESTERN RESERVE UNIVERSITY

Dayna ReimerS