DEANTRE CAMPBELL
Summary
Results-driven marketing and partnership professional with over 8 years of experience in account growth and revenue expansion. Expertise in forging high-impact partnerships and leading multimillion-dollar campaigns across diverse channels. Demonstrated ability to deliver measurable business outcomes for leading brands.
Overview
9
9
years of professional experience
Work History
Senior Account Manager
MUSIC AUDIENCE EXCHANGE (MAX)
Frisco
11.2022 - Current
- Cultivated a portfolio of 13 enterprise accounts generating more than $4M in annual revenue while maintaining 95%+ client retention.
- Generated $600K in incremental revenue through strategic account expansion and partnership development.
- Drove 125% year-over-year growth for Dr Pepper business by identifying and executing new partnerships.
- Expanded McDonald's partnership from single regional unit to multiple nationwide units, increasing account scope and investment.
- Led integrated marketing campaigns across experiential, social, creator, audio, and video channels, delivering more than 64 million consumer impressions.
Account Manager
MUSIC AUDIENCE EXCHANGE (MAX)
New York
03.2021 - 11.2022
- Functioned as a trusted client partner, delivering consultative account management and fostering successful outcomes through proactive communication and strategic problem-solving.
- Managed integrated marketing campaigns for consumer and B2B clients, aligning project strategy, execution, and stakeholder engagement from kickoff to delivery.
- Streamlined workflows and enhanced campaign delivery by leading collaboration across creative, media, production, and client-facing teams.
East Coast Promotions Manager
EVENTSTAG
Brooklyn
06.2017 - 02.2020
- Directed multi-market activations, managing budgets, logistics, vendor relations, and partner coordination to ensure successful execution.
- Achieved up to 40% reduction in event costs through strategic negotiations and enhanced operational efficiencies.
- Generated $500K+ in new business revenue through strategic relationship building, partnership development, and account growth.
Education
Bachelor of Arts - Business Administration, Marketing
Winthrop University
Rock Hill, South CarolinaSkills
- Client Relationship Management
- Client Acquisition Strategies
- Revenue growth
- Revenue Forecasting
- Campaign Management
- Digital Marketing Strategy
- Salesforce CRM
- Strategic Partnerships
- Cross-Functional Leadership
- Executive negotiation
Partner Highlights
- $4M+Active Revenue Managed
- $600K+ Incremental Revenue Influenced
- 125% YoY Growth on Dr Pepper Business
- 95%+Client Retention Rate
- 13Active Enterprise Accounts
- 64M+Campaign Impressions Delivered
- $1.6M Largest Campaign Managed
- 20+Artist Partnerships Executed
Select Clients
- McDonald's
- Keurig
- Dr Pepper
- USAA
- U.S. Marines
- NHTSA
- Toyota
- U.S. Bank
- Navy Federal Credit Union
Professional Affiliations Leadership
- Alpha Phi Alpha Fraternity, Inc.
- Alpha Kappa Psi
- Volunteer Income Tax Assistance
Timeline
Senior Account Manager
MUSIC AUDIENCE EXCHANGE (MAX)
11.2022 - Current
Account Manager
MUSIC AUDIENCE EXCHANGE (MAX)
03.2021 - 11.2022
East Coast Promotions Manager
EVENTSTAG
06.2017 - 02.2020
Bachelor of Arts - Business Administration, Marketing
Winthrop University