Deborah Pasko, PharmD, MHA
Salt Lake City
Summary
Integrated Evidence Lead | Real-World Evidence (RWE) | Strategic Data Expert
Healthcare visionary specializing in Integrated Evidence Planning (IEP), Real-World Evidence (RWE), and Data Strategy to optimize drug development, regulatory submissions, and market access. Expertise in leading cross-functional teams, managing complex projects, and aligning evidence generation strategies with corporate objectives. Proven ability to leverage AI, drive innovation, and navigate regulatory landscapes to enhance patient outcomes.
Overview
16
16
years of professional experience
Work History
Senior Director, B2B Analytics & RWE Lead
Ryte.ai
02.2024 - Current
- Led 16-member global team in analyzing and integrating real-world data (RWD) sources for pharmaceutical and biotech applications.
- Developed four new business-use cases utilizing RWD, including patient journey mapping for RWE generation.
- Partnered with AI teams to enhance algorithm accuracy for patient recruitment and predictive analytics.
- Serve as data translator between technical and clinical teams.
Data Strategist /Client Solutions Director
Parexel
12.2021 - 02.2024
- Designed and executed integrated evidence generation strategies for 100+ global bid defense meetings, achieving a 40% award rate.
- Developed RWE strategies across Oncology, Rare Disease, CNS, and Vaccines, shaping 32 medical congress presentations.
- Enhanced six ongoing regulatory submissions with integrated evidence/RWE.
- Led social determinants of health (SDOH) research, driving an FDA initiative to enhance clinical trial diversity.
Director of Clinical Research & Product Innovation
Surescripts
11.2019 - 12.2021
- Led a research team to provide FDA with real-time RWE insights on COVID-19 medication prescribing trends.
- Spearheaded government interoperability standards to enhance EHR and prescription data exchange.
- Developed product performance metrics, influencing business decisions and regulatory policies for an 18-product portfolio deciding what products to innovate, maintain or sunset.
- Clinical liaison between product, marketing, and commercial departments.
Director Customer Analytics, Performance Center
Omnicell
11.2018 - 11.2019
- Grew and cultivated interdisciplinary team from 4-17 in one year.
- Led developing pharmacy analytics solutions leveraging RWD.
- Launched five data-driven pharmacy optimization products, including drug shortage predictive tools in one year.
Senior Director, Medication Safety & Quality
ASHP
10.2014 - 11.2018
- Principal Investigator for FDA Standardize 4 Safety Initiative, leading to seven commercially manufactured medications (still ongoing effort).
- Guided policy development, advancing national regulatory frameworks for pharmacy and medication safety emphasizing the role of the pharmacist.
- Co-author/contributor to national playbooks for antimicrobial and opioid stewardship along with branches of Health and Human Services and The White House.
Senior Clinical Hospital Administrator
Michigan Medicine
05.2009 - 10.2014
- Led multi-department transition into a $754M hospital, overseeing move-in of ICUs, ORs, and pharmacies.
- Drove safety improvements, reducing serious adverse events by 70% and medication errors by 62%.
- Oversaw transition of all departments of Women's and Children's hospital from Allscripts to Epic EHR.
Education
Master of Healthcare Administration -
Walden University
Minneapolis, MNPost-Doctorate Fellowship - Pharmaceutical Sciences
University of Michigan
Ann Arbor, MIDoctor of Pharmacy -
Idaho State University
Pocatello, IDSkills
- Integrated Evidence Planning (IEP)
- Real-World Evidence (RWE) Generation
- Regulatory & Market Access Strategy
- Global & Regional Stakeholder Engagement
- Health Economics & Outcomes Research (HEOR)
- Secondary Data Utilization & Primary Data Collection
- Study Methodology & Execution
- AI-Driven Data Insights & Predictive Analytics
- Health Data & Research Landscape Navigation
- Cross-Functional Collaboration
- Evidence Generation & Research Strategy
- Project & Program Management
- Data-Driven Decision Making
- Patient Journey Mapping
- Technology-Enabled Research Solutions
Timeline
Senior Director, B2B Analytics & RWE Lead
Ryte.ai
02.2024 - Current
Data Strategist /Client Solutions Director
Parexel
12.2021 - 02.2024
Director of Clinical Research & Product Innovation
Surescripts
11.2019 - 12.2021
Director Customer Analytics, Performance Center
Omnicell
11.2018 - 11.2019
Senior Director, Medication Safety & Quality
ASHP
10.2014 - 11.2018
Senior Clinical Hospital Administrator
Michigan Medicine
05.2009 - 10.2014
Master of Healthcare Administration -
Walden University
Post-Doctorate Fellowship - Pharmaceutical Sciences
University of Michigan
Doctor of Pharmacy -
Idaho State University
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