Debra Stevenson
Strategic Partners
DENVER,CO
33
years of professional experience
Director of Sales aligning retail and apparel growth through licensed product launches, national account management, merchandising strategy, and sales team development. Led the launch of a Dickies apparel line by connecting product development, marketing materials, and account strategy into one commercial push. Brings executive-level experience across wholesale and retail sales, sourcing, and brand growth.
Work History
Director of Sales
3 Years- Coordinated national account reviews monthly to advance the licensed Dickies apparel launch and retailer coverage.
- Led the launch of a licensed Dickies apparel line, coordinating product development & go-to-market planning.
- Developed the sales team with clearer understanding of product & stronger sales techniques.
- Created marketing materials that supported product positioning and kept the launch message consistent across channels.
Vice President
8 Years- Supported initiatives that drove more than 80% of company sales across wholesale and retail divisions.
- Managed national accounts across wholesale and retail divisions, balancing service, growth, and relationship priorities.
- Directed merchandising strategy for wholesale and retail assortments, aligning product mix with market demand and brand direction.
- Led product development efforts to expand apparel offerings and strengthen line relevance across channels.
- Secured the Williamson-Dickie license and built licensed apparel programs that supported broader revenue opportunities.
22 Years
- Advanced from Asst. Store Manager to Director of Internal Operations to Vice President and Co-Owner of a 21-store retail chain, overseeing growth and day-to-day execution.
- Oversaw merchandising, buying, inventory management, and distribution to keep store operations running smoothly.
- Directed staffing and financial performance, balancing labor coverage with store-level profitability and operational control.
- Helped develop product lines and improve operating systems to support consistent retail execution and growth. Implemented all training manuals.
Education
Bachelor of Arts - Business Management
Skills
National account management
Sales leadership
Brand management
Merchandising strategy
Product development
Assortment planning
Multi-store operations
Inventory management
Distribution management
Team leadership
Vendor relations
Financial performance management
International sourcing
Timeline
Director of Sales
Strategic Partners
01.2015 - 01.2018Read More
Vice President
LA Triumph
01.2007 - 01.2015Read More
Red Eye Clothing Stores
01.1985 - 01.2007Read More
Calfornia State Univristy Fullerton
Bachelor of Arts from Business Management
Read More