Summary
Overview
Work History
Education
Skills
Roles And Responsibilities
Timeline
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DENISSE CERVANTES

Alexandria,VA

Summary

Retail operations professional with a proven track record in high-productivity environments, consistently achieving and exceeding performance goals. Expertise in customer relationship management, negotiation techniques, and strategic planning. Strong communication, adaptability, and problem-solving skills drive success in challenging sales scenarios.

Overview

5
5
years of professional experience

Work History

Customer Account Manager

Amazon
Arlington, Virginia
08.2025 - Current

Drove 20% category growth by orchestrating comprehensive business plans for a diverse vendor portfolio.

Delivered actionable recommendations through analysis of performance metrics, optimizing inventory health and enhancing customer experience scores by 10%.

Served as primary strategic consultant for vendors, achieving 100% operational excellence and compliance with internal policies.

Collaborated with internal logistics, finance, and marketing teams to implement scalable solutions for recurring bottlenecks.

Successfully managed a high-volume pipeline of strategic projects, ensuring timely delivery in a fast-paced environment.

Director of Account Management & Sales Operations

BeautyBio
Dallas, TX
01.2024 - 12.2024
  • Spearheaded business development initiatives, securing and onboarding high-tier national accounts including Revolve and Bloomingdale’s.
  • Achieved 20% improvement in inventory turnover through proactive demand forecasting and management of quarterly procurement cycles.
  • Leveraged Power BI to synthesize complex sales data, identifying market trends and white-space opportunities that increased regional revenue.
  • Orchestrated joint business planning and quarterly reviews for a portfolio of prestige retailers to align on sales targets and promotional strategies.
  • Led synchronization between product marketing and supply chain teams, ensuring 100% on-time execution of product launches and merchandising rollouts.

Head of Retail & Wholesale Accounts

Beautycounter
Los Angeles, CA
02.2022 - 02.2024
  • Managed financial strategy in retail, consistently exceeding sales and EBITDA goals through precise budget oversight.
  • Oversaw the launch of seasonal and pop-up locations, creating SOPs to ensure brand consistency.
  • Utilized predictive analytics for demand forecasting, maintaining optimal stock levels across all stores.
  • Combined consumer insights with retail trends to improve sales forecasts and inform long-term strategic planning.

Manager, Merchandise Operations

Beautycounter
Los Angeles, CA
03.2021 - 02.2022
  • Managed shipping and receiving processes from start to finish, achieving high inventory accuracy.
  • Negotiated vendor partnerships for seasonal pop-ups and significant product launches.
  • Designed impactful visual displays and promotional windows to boost brand storytelling and floor sales.
  • Evaluated retail operating systems and communication channels, reducing downtime and improving customer experience.

Education

Hospitality & Tourism Management Certificate -

Florida Atlantic University School of Business

Contract Law Certificate -

HarverdX - An Online Learning Initiative by Harvard University

Microsoft Excel 2013 Certification -

Bachelor of Science - Business-Business Administrative

California State University
Los Angeles

Associates Degree -

Cuesta Community College

Skills

  • Retail Acumen
  • Beauty & Apparel Industry Expertise
  • Teambuilding
  • Sales
  • Customer Service
  • Operations Management
  • Communication
  • Time Management
  • Critical Thinking
  • Problem Solving
  • Microsoft Office
  • Shopify Plus
  • NetSuite
  • Asana
  • Looker Platform
  • HubSpot

Roles And Responsibilities

  • Strategic Business Development: Architected and executed a growth strategy to acquire and onboard Tier-1 off-price retailers, including TJ Maxx and Ross, resulting in a 19% year-to-date increase over sales targets.
  • Wholesale & Channel Leadership: Directed comprehensive operations for retail and wholesale channels, overseeing end-to-end purchase order (PO) lifecycles and implementing technical product training to drive partner sell-through.
  • Performance Culture Management: Partnered with HR to engineer a high-performance culture, redesigning hiring standards, coaching frameworks, and professional development pathways to reduce turnover and elevate service standards.
  • Inventory Control & Lifecycle Management: Optimized inventory control systems and replenishment strategies to ensure high fulfillment rates across all retail and wholesale accounts while minimizing stock aging.

Timeline

Customer Account Manager

Amazon
08.2025 - Current

Director of Account Management & Sales Operations

BeautyBio
01.2024 - 12.2024

Head of Retail & Wholesale Accounts

Beautycounter
02.2022 - 02.2024

Manager, Merchandise Operations

Beautycounter
03.2021 - 02.2022

Hospitality & Tourism Management Certificate -

Florida Atlantic University School of Business

Contract Law Certificate -

HarverdX - An Online Learning Initiative by Harvard University

Microsoft Excel 2013 Certification -

Bachelor of Science - Business-Business Administrative

California State University

Associates Degree -

Cuesta Community College
DENISSE CERVANTES