Innovative creative director with a strong focus on brand development and marketing strategy. Experienced in leading teams to create impactful campaigns that drive engagement and increase visibility.
Overview
10
10
years of professional experience
Work History
Celebrity Entertainment Manager
Ballinger Entertainment
Detroit, Michigan
01.2019 - Current
Coordinated events for diverse entertainment projects and client needs.
Managed budgets and resources to ensure project feasibility and success.
Managed contracts for entertainers, maintaining compliance and clarity in agreements.
Collaborated with artists, vendors, and stakeholders for seamless event execution.
Coordinated music and performers for various special events, ensuring smooth execution.
Developed promotional strategies to enhance audience engagement and attendance.
Directed marketing campaigns across social media platforms to increase visibility.
Managed multiple projects simultaneously within tight deadlines.
Maintained relationships with clients by providing excellent customer service.
Negotiated contracts with vendors such as sound engineers, lighting technicians.
Creative Director
Believe3
Detroit, Michigan
03.2017 - Current
Generated creative concepts that led to business growth, industry recognition, and multiple awards.
Led creative team in developing innovative marketing campaigns for clients.
Developed and implemented innovative strategies that increased brand awareness across multiple channels.
Created initial concepts through rough sketches and mood boards to visualize ideas.
Managed a team of designers, copywriters, photographers, illustrators, videographers, and other creatives.
Oversaw the production of digital assets such as videos, websites, and interactive experiences.
Directed photo shoots with external vendors to ensure quality standards were met.
Event Producer
Bedrock Detroit
Detroit, Michigan
10.2022 - 12.2025
Oversaw all aspects of event planning, including venue selection, catering arrangements, transportation logistics, audio and visual services and vendor contracts.
Coordinated logistics for events to ensure seamless execution.
Oversaw on-site operations to maintain event flow and attendee engagement.
Managed vendor relationships to secure necessary services and supplies.
Negotiated pricing with vendors to ensure the best value was achieved within budget constraints.
Created detailed event budgets to manage financial resources effectively.
Sourced suppliers for decorations, equipment rental, entertainment and other services required for the event.
Collaborated with stakeholders to align event goals with community interests.
Coordinated with marketing team to develop promotional materials for events.