Devyn Howard
Santa Monica,CA
Summary
Experienced social media producer and writer with an eye for detail and a passion for creative storytelling. I always have my finger on the pulse of what’s trending–whether it’s entertainment, pop culture, sports, or tech–I know what’s being talked about, how people feel about it, and how I can present it in a fresh, compelling way.
Overview
7
7
years of professional experience
Work History
Digital & Social Content Producer
Newegg
Los Angeles
07.2021 - Current
- Multi-dimensional role that includes producing, research, script writing, social copywriting, hosting, on-set directing, and post-production supervision
- Write, produce, and host weekly digital series for Newegg’s 700K subscribers on YouTube and TikTok. Increased female audience by 13% in first six months of employment.
- Work with brands like NVIDIA, Microsoft, ASUS, Gigabyte, & Dyson to produce compelling digital content that supports their products and initiatives while also driving views and sales for Newegg.
- Developed marketing content such as videos, photos, promotional materials and advertisements for social media.
- Set clearly defined goals to drive customer retention, brand awareness and website or social media traffic.
- Curated and segmented editorial content to increase engagement and channel growth.
Digital Reporter & Social Media Manager
Interactive One
Los Angeles, CA
10.2017 - 07.2021
- Created content strategies for digital media.
- Built, implemented and updated effective SEO strategies.
- On-air reporter for The Fumble & Hollyscoop, social producer for respective Instagram accounts. Produced videos that generated thousands and even millions of views.
- Identify traffic generating pop culture stories, write, report, and produce multiple news videos per day covering a wide range of topics like sports, entertainment, and politics.
- Analyzed data analytics to improve content and tailor videos and social posts to our audience
- Created and published social media posts to engage our audience and drive traffic to videos.
Social Media Community Manager
Shimmur
Los Angeles, CA
10.2016 - 10.2017
- Created company’s social media presence & grew following by over 40,000 in one year across multiple platforms
- Conducted daily updates to social media profiles to boost company online presence.
- Spearheaded all web content including written interviews, digital videos, and lifestyle articles
- Planned, produced, and published digital content for web and social
- Maintained consistent brand messaging across all social platforms
- Managed network of VIP connections, gave them exclusive access to events, parties, and products.
Social Media Consultant
Self-Employed
Sydney, Australia
07.2015 - 07.2016
- Collaborated with clients to better understand unique needs, developing social media campaigns that would increase brand identity.
- Represented company and brand online while responding to social media inquiries.
- Set individual goals for each month and worked hard to attain and exceed these milestones.
- Analyzed social media campaigns and activities for effectiveness and made recommendations for improvement to increase engagement.
Education
Bachelor of Arts - Film & Media Studies
University of California, Santa Barbara
Santa Barbara, CASkills
- Social Media Engagement
- Analytics and Reporting
- Social Media Content Writing
- Content Creation
- Photography and Videography
- Audience Engagement
Hobbies
- Vegan cooking
- Health & fitness
- Beauty & fashion
- Completing the Wordle in three tries (or less!)
Timeline
Digital & Social Content Producer
Newegg
07.2021 - Current
Digital Reporter & Social Media Manager
Interactive One
10.2017 - 07.2021
Social Media Community Manager
Shimmur
10.2016 - 10.2017
Social Media Consultant
Self-Employed
07.2015 - 07.2016
Bachelor of Arts - Film & Media Studies
University of California, Santa Barbara
Similar Profiles
Chanterra WilliamsChanterra Williams
Customer Service Representative at NeweggCustomer Service Representative at Newegg
LINDA ROSALESLINDA ROSALES
Senior Recruiter/ Human Resources at NeweggSenior Recruiter/ Human Resources at Newegg
LINDA ROSALESLINDA ROSALES
SENIOR RECRUITER/ HR at NeweggSENIOR RECRUITER/ HR at Newegg