Diana Hernandez
Dallas,TX
Summary
Results-driven sales lead with a proven track record of driving revenue growth, building lasting client partnerships, and empowering teams to consistently exceed performance goals.
Overview
4
4
years of professional experience
Work History
Sales Associate
Fitness Connection
Dallas, TX
03.2022 - 08.2023
- Identified and contacted potential members to explain membership benefits.
- Conducted presentations about membership offerings, answering questions from prospective members.
- Increased purchase amounts by cross-selling with similar products.
- Greeted customers to identify needs and match them with appropriate products.
- Answered store and merchandise questions and led customers to wanted items.
- Maintained accurate records of customer information and interactions.
- Coordinated and conducted 30 client appointments weekly to address their needs.
- Made recommendations to customers to promote brand effectiveness and product benefits.
Retail Store Associate
Dicks Sporing Goods
Dallas, TX
09.2022 - Current
- Greeted customers, provided customer service and answered questions.
- Maintained knowledge of current sales and promotions, policies regarding payment and exchanges, and security practices.
- Organized items on shelves to enhance store presentation and improve customer experience.
- Answered incoming calls from customers inquiring about products or services offered by the store.
- Assisted management with training new staff members on customer service techniques and operational procedures.
- Set up promotional displays and arranged merchandise to drive customer engagement and increase sales.
- Engaged customers in product discussions to identify needs and recommend suitable merchandise. from customers by identifying product needs and locating merchandise.
BDC Specialist
Toyota of Irving
Dallas , Tx, TX
03.2024 - 08.2026
- Managed customer inquiries through various communication channels.
- Coordinated appointments and follow-ups for clients.
- Assisted customers with product information and vehicle options.
- Developed relationships with customers and maintained communication via phone, email, or other methods.
BDC Sales Manager
Toyota of Irving
Dallas , Tx, TX
08.2025 - 03.2026
- Managed daily operations of the Business Development Center team.
- Oversaw customer engagement strategies to enhance satisfaction and retention.
- Coordinated lead generation efforts through digital marketing channels and CRM software.
- Developed training programs for new sales staff and ongoing employee development.
- Monitored customer service representative performance metrics such as call volume, conversion rate, and average sale amount.
Education
High School Diploma -
Thomas Jefferson High School
Dallas , TxSkills
- Relationship Management
- Key Account Management
- Proposal Writing
- Competitive Analysis
- Social Media Marketing
- Business Analysis
- Cross-Functional Team Leadership
- Client Acquisition
- Lead Prospecting
- Business Relationship Management
- Contract Negotiation and Closing Tactics
- Territory Development
- Email Campaigns
- Sales Strategy
- Product Knowledge
- Consultative Sales
- Cold-Calling
- Relationship Building
- Lead Generation
Languages
- English
- Spanish
Timeline
BDC Sales Manager
Toyota of Irving
08.2025 - 03.2026
BDC Specialist
Toyota of Irving
03.2024 - 08.2026
Retail Store Associate
Dicks Sporing Goods
09.2022 - Current
Sales Associate
Fitness Connection
03.2022 - 08.2023
High School Diploma -
Thomas Jefferson High School