Diani C Guyton
Houston,TX
Summary
As an aspiring UX Designer, I am passionate about creating user-centered designs that meet users needs. With a passion for understating the needs of users and a strong background in visual creativity, committing to designing products that are both aesthetically pleasing and functional. Through a collaborative approach and an eagerness to learn, I am excited to contribute my skills to projects that challenge me as a creative and make a meaningful impact on people's lives.
Overview
4
4
years of professional experience
Work History
Outbound - Sales Development Representative
ICIMS
03.2023 - Current
Outbound - Assoc, Sales Development Representative
ICIMS
04.2022 - 04.2023
Inbound - Assoc. Sales Development Representative
ICIMS
08.2021 - 04.2022
- Generated over $25 million dollars in sales pipeline and $2 million dollars in closed won business.
- Consistently met monthly and quarterly lead generation targets for 5 months, generating over 60 sales opportunities in 2022.
- Conduct extensive research on target accounts to gain insight into user behavior and preferences, and use this knowledge to tailor messaging . This personalization resulted in increased email and LinkedIn replies resulting in the teams second highest response rate for 2022.
- Collaborate closely with marketing team to develop and execute targeted campaigns aimed at specific user segments, and provide input on marketing content such as email templates and landing pages. This collaboration increased buyer intent across Demandbase and content clicks.
- Conduct interviews directly with potential product users to understand their needs and pain points, and use this feedback to inform my account executives with continuing the sales process. This effort clarified the prospects challenges and allowed them to buy only the software they need.
- Utilize Salesforce CRM to track and analyze user behavior data and identify opportunities for outreach optimization.
Photographer's Assistant
Angi Lewis' Photography
03.2021 - 06.2021
- Demonstrated strong attention to detail and time-management skills to meet deadlines and handle multiple tasks simultaneously, resulting in higher customer satisfaction and experience
- Collaborated with the photographer to set up equipment and create an optimal shooting environment making the set safer for the elderly, disabled, and youth
- Assisted during photo shoots by ensuring proper lighting, framing, and focus, reducing time spent in post-shoot editing
- Communicated with clients to understand their needs and ensure their satisfaction
- Photographed behind-the-scenes photos and videos to showcase the creative process and promote the photographer's work on social media and website, driving more page views and consultation requests.
- Edited photos using Adobe Lightroom to produce high-quality final products
Social Media Strategist Contract
Chocolate Milk Diplomacy
03.2021 - 06.2021
- Developed and executed comprehensive social media strategies to support marketing initiatives, increasing social media engagement on Instagram and Linkedin
- Managed multiple social media platforms, including Instagram, LinkedIn, Twitter, and Facebook, to increase brand awareness and engagement, driving more career coaching session requests
- Monitored and analyzed social media data to improve campaigns and inform design decisions.
- Engaged with followers and potential partners to foster a sense of community and increase user retention.
- Collaborated with designers and developers to ensure social media platforms aligned with overall product design and user experience.
- Maintained up-to-date knowledge of social media trends and emerging technologies to stay ahead of the competition impacting the overall awareness of company services
Social Media Marketing Intern
Alla Herb
11.2020 - 02.2021
- Developed awareness of holistic health and alternative medicines, which informs my approach to understanding and addressing the needs of diverse user groups
- Created and managed a digital community for clients and the herbal community, demonstrating my ability to build and engage online communities and foster engagement
- Analyzed insights from Facebook,
- Instagram, and Google Analytics, providing me with a solid understanding of the importance of data-driven decision making in user research and design.
Remote Online English Teacher
QKIDS
08.2019 - 01.2021
- Implement engaging educational curriculum, ability to design and implement user-centered learning experiences
- Maintain sensitivity to each individual student's needs, highlighting empathy and ability to understand and address user needs
- Worked remotely, demonstrating my strong time-management skills and ability to work independently in a virtual environment.
Education
Bachelors Degree - Sociology
University of Texas At Austin
Austin, TX05.2020
Associate of Arts -
Lone Star College
Houston, TX12.2017
Skills
Hard Skills
- Figma
- User Research
- Usability Testing
- Adobe Photoshop
- Adobe Lightroom
- Analytics
- Visual Design
Soft Skills
- Empathy
- Problem Solving
- Creativity
- Emotional Intelligence
- Collaboration
- Adaptability
Websites
Additional Information
- ACTIVITIES ∙ Black Diaspora and Community Engagement in Rio de Janeiro, Brazil, 2017 ∙ Service Learning with Criola Organization in Brazil, 2017 ∙ New Leadership Texas Summer Institute at the University of Texas at Austin, 2016
Languages
Spanish
Limited Working
Timeline
Outbound - Sales Development Representative
ICIMS
03.2023 - Current
Outbound - Assoc, Sales Development Representative
ICIMS
04.2022 - 04.2023
Inbound - Assoc. Sales Development Representative
ICIMS
08.2021 - 04.2022
Photographer's Assistant
Angi Lewis' Photography
03.2021 - 06.2021
Social Media Strategist Contract
Chocolate Milk Diplomacy
03.2021 - 06.2021
Social Media Marketing Intern
Alla Herb
11.2020 - 02.2021
Remote Online English Teacher
QKIDS
08.2019 - 01.2021
Bachelors Degree - Sociology
University of Texas At Austin
Associate of Arts -
Lone Star College
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