Dianna Nelson

Sales Operations Manager

WESCO Liberty Owned Brands

09.2001 - Current

Assisted in analyzing sales data to identify trends and support decision-making.
Managed and inside sales and developed an outreach sales team supporting $86M in annual revenue.
Managed CRM system updates to ensure accurate tracking of customer interactions. Utilizing inside CRM and Sales Force.
Developed training materials for new team members on sales processes and tools.
Participated in team meetings to share feedback and contribute to strategies for improvement.
Facilitated onboarding processes for new employees, ensuring smooth integration into the team.
Analyzed sales metrics to identify trends, opportunities, and areas for improvement in the overall operations strategy.
Championed continuous improvement by conducting regular reviews of internal processes to drive efficiency gains utilizing my yellow lean belt and Kaizen events.
Motivated team members by offering constructive feedback during regular one-on-one sessions that foster personal growth. Trained and mentored inside sales representatives, fostering a culture of accountability, process excellence, and customer-first service.
Enhanced customer experience by addressing service issues promptly and professionally, resolving concerns efficiently.
Increased sales revenue by streamlining the sales operations process and implementing effective strategies.
Managed a team of sales professionals, ensuring consistent performance and achievement of targets.
Developed strong relationships with key clients, leading to increased customer satisfaction and retention rates.
Assisted in the development and execution of successful marketing campaigns, increasing brand awareness and generating leads.
Implemented systems and procedures to increase sales.
Managed accounts to retain existing relationships and grow share of business.
Compiled and analyzed data to determine approaches to improve sales and performance.
Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
Utilized cross-functional strategies between procurement, product development, and accounting to streamline processes and enhance lifecycle efficiency for the Inside Sales team.
Reduced operational costs through the identification and elimination of inefficient processes and practices.