Donna Jefferson
Antioch,CA
Summary
Dynamic Business Development Manager with a proven track record at Aetna International, adept in promotional planning and stakeholder communication. Excelled in market research, strategic business planning, and sales expertise, significantly enhancing market share and customer satisfaction. Skilled in vendor management, leveraging industry best practices to surpass revenue targets and foster long-term growth.
Overview
7
7
years of professional experience
Work History
Business Development Manager
Aetna International
San FRancisco, CA
07.2017 - Current
- Researched target markets to understand the needs of current and potential customers.
- Developed and executed strategic business plans to achieve revenue and growth targets.
Account Manager - B2B Business Development
Coverall North America
Union City, CA
06.2024 - 07.2024
- Provided technical support when necessary during demos or troubleshooting sessions with customers or prospects.
- Conducted market research and analysis to identify new opportunities for business growth.
- Resolved customer complaints regarding sales and service.
- Analyzed customer feedback received from surveys or other sources for further improvement of products and services offered by the company.
- Worked with insights lead to understand and leverage data for categories, consumer times and retail channels.
- Collaborated with internal teams such as marketing, sales, and operations. to develop long-term plans.
- Gained market share in new sales performance through aggressive team training.
- Developed and implemented strategies to increase sales and market share in the assigned region.
- Maintained an up-to-date knowledge base about current market trends and industry best practices.
Education
Associate of Arts - Marketing Research
Laney College
Oakland, CA05-1984
Skills
- Promotional planning
- Prospecting
- Stakeholder communication
- Business planning
- Sales expertise
- Vendor management
Timeline
Account Manager - B2B Business Development
Coverall North America
06.2024 - 07.2024
Business Development Manager
Aetna International
07.2017 - Current
Associate of Arts - Marketing Research
Laney College
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