Edgar Hernandez
Albertville
Summary
Sales Development Representative with experience across outbound SaaS sales, financial services, and direct field sales. Proven ability to generate pipeline through cold calling, personalized outreach, and disciplined follow-up. Comfortable in KPI-driven environments and motivated by measurable results.
Overview
4
4
years of professional experience
Work History
Sales Development Representative
The Pipeline Group
11.2024 - Current
- Transitioned from client services into a high-volume SDR role, averaging 150+ outbound calls per day using a power dialer while handling inbound leads
- Booked 25+ qualified meetings in my first four months by testing call openers, tightening follow-up timing, and staying consistent with volume
- Logged every call, email, and touchpoint in HubSpot and Salesforce, keeping pipeline clean and follow-ups on track even on heavy dial days
- Adjusted messaging based on real objections and AE feedback, improving appointment rates by roughly 20%
Banker
PNC Bank
Fort Payne
08.2023 - 11.2024
- Worked directly with customers in-branch, walking them through digital banking tools and helping increase adoption by about 25%
- Built simple follow-up habits that led to a 15% increase in checking and savings product conversions
- De-escalated account issues and handled sensitive conversations while maintaining a 95%+ satisfaction rating
- Identified customer needs during daily interactions and referred 20+ clients to lending and investment partners
Customer Insights Representative
JL Morgan & Associates
Birmingham
02.2023 - 08.2023
- Made 100+ outbound calls per day collecting patient feedback across 1,500+ surveys
- Refined call openers and tone to improve survey completion by 35%
- Handled privacy objections using empathy rather than pressure, improving opt-ins by 20%
- Helped onboard new hires by sharing what worked on live calls
Field Sales Representative
Klutch Konsultants
Atlanta
05.2022 - 02.2023
- Sold face-to-face with no script safety net, averaging 12 new signups per week
- Adapted pitches on the fly based on body language and objections, boosting close rates by about 40%
- Built my own lead tracking system to stay consistent with follow-ups, increasing conversions by 30%
- Trained and supported three new reps through ride-alongs and live practice, all hitting targets within 45 days
Education
Bachelor of Science - Marketing
Birmingham Southern College
Birmingham, AL05-2023
Bachelor of Science - Business Communication
Northeast Alabama Community College
Rainsville, AL05-2020
Skills
- Outbound calling
- CRM management
- Sales pipeline tracking
- Objection handling
- Appointment setting
- Data analysis
- Lead generation
Timeline
Sales Development Representative
The Pipeline Group
11.2024 - Current
Banker
PNC Bank
08.2023 - 11.2024
Customer Insights Representative
JL Morgan & Associates
02.2023 - 08.2023
Field Sales Representative
Klutch Konsultants
05.2022 - 02.2023
Bachelor of Science - Marketing
Birmingham Southern College
Bachelor of Science - Business Communication
Northeast Alabama Community College