Edward Schweighardt

Assisted in social media and digital content production for Fat Mascara, enhancing audience engagement for a beauty-focused podcast and media brand.
Researched beauty products and extracted product mentions from podcast episodes and transcripts to develop curated shopping content Designed branded social media graphics and content templates in Canva, aligning with established brand assets and visual guidelines to strengthen brand identity.ssets, fonts, and visual guidelines.
Prepared and adapted short-fCoordinated organization of editorial assets and facilitated content planning and publishing across digital platforms to streamline workflow.supported content planning and publishing across digital platforms.

• Drafted social captions aligned with editorial voice across Instagram, TikTok, and newsletter channels.
• Scheduled posts using content calendar, maintaining consistent publishing cadence and timely approvals.
• Researched beauty trends, product launches, and audience interests to guide timely social content.

• Increased sales revenue by building strong rapport with customers and recommending appropriate products
• Boosted customer satisfaction levels through exceptional service by addressing concerns promptly
• Developed new client relationships by actively engaging and highlighting the benefits of our product offerings
• Provided personalized shopping experiences for repeat customers by offering tailored recommendations

• Managed social media marketing and developed PR strategy, engaging relevant influencers to promote products
• Assisted with development of event strategies and helped with planning and hosting of marketing events
• Collaborated with team members to help expand marketing channels
• Contributed to mock-ups, email campaigns and social media content
• Performed market analysis and researched latest trends
• Utilized market trends and target audience statistics to effectively and appropriately market products
• Responded to email and social media messages according to prescribed policies
• Participated in creative meetings to develop marketing campaigns and advertising concepts

• Provided positive first impressions to welcome existing, new and potential customers
• Helped customers locate products and checked store system for merchandise at other sites
• Answered customer questions regarding sizing, accessories and proper care for merchandise
• Engaged with customers to effectively build rapport and lasting relationships
• Increased sales by offering advice on purchases and promoting additional products
• Maintained customer satisfaction with quick and professional handling of product returns
• Achieved perfect attendance and on-time record.

• Assisted with social media strategy including identifying and engaging fashion influencers
• Completed research, compiled data, updated spreadsheets and produced timely reports
• Answered incoming telephone calls, took down messages and provided information
• Conducted research on trends, customer preferences, and competitor strategies
• Developed content for various marketing channels, including blog posts, newsletters, and promotional materials
• Assisted in creating and distributing email marketing campaigns

• Attended meetings and captured detailed minutes
• Completed research, compiled data, updated spreadsheets and produced timely reports
• Delivered clerical support by handling range of routine and special requirements
• Helped develop content for various marketing channels, including blog posts, newsletters, and promotional materials
• Helped organize fashion shows, photo shoots, and promotional events
• Assisted the PR team with media relations, press releases, and maintaining relationships with media contacts

• Attended meetings and captured detailed minutes
• Helped develop content for marketing channels, including blog posts, newsletters, and promotional materials
• Helped organize fashion shows, photo shoots, and promotional events
• Sorted and organized files, spreadsheets and reports
• Monitored and analyzed competitor marketing strategies and activities, and provided insights to the team.
• Answered incoming client requests, provided information and routed calls to appropriate staff