Elisabeth Sanders
Crandall,TX
Summary
Beauty industry professional and Licensed Commercial Insurance Producer with 13+ years of experience spanning beauty services, brand development, business operations, digital marketing, and client relationship management. Former beauty entrepreneur with hands-on experience in makeup artistry, hair extensions, wig construction, beauty retail, and ecommerce. Skilled in Salesforce, Guidewire, CRM systems, workflow coordination, and cross-functional collaboration within fast-paced corporate environments. Proven ability to manage high-volume operations, support customer and business growth initiatives, streamline processes, and deliver elevated client experiences. Passionate about transitioning into beauty corporate, brand operations, ecommerce, project coordination, or marketing support roles where creativity, organization, and business strategy intersect.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Licensed Insurance Sales Consultant
The Hartford
Dallas, TX
01.2026 - Current
- Engage with small business owners to discuss commercial insurance solutions, including business owner’s policies (BOP), workers compensation, commercial auto, professional liability, and bonds.
- Manage high-volume inbound sales activity while maintaining strong organizational and workflow management skills in a fast-paced corporate environment.
- Utilize Salesforce, Guidewire, Outlook, Excel, and internal systems to manage customer relationships, policy activity, documentation, and operational workflows.
- Partner cross-functionally with underwriting teams to evaluate complex commercial risks and provide tailored coverage solutions.
- Analyzed business operations, classifications, and risk factors to develop profitable policy recommendations tailored to client needs.
- Delivered customer-focused solutions, aligning sales performance with compliance requirements and enhancing operational efficiency.
- Navigate multiple digital platforms and systems simultaneously while maintaining productivity and service standards.
- Support business growth initiatives by providing consultative guidance and educating business owners on commercial insurance products.
General Lines Account Manager II
USAA
Dallas, Texas
03.2022 - 08.2025
- Managed commercial insurance accounts while providing consultative risk management solutions tailored to customer needs.
- Utilized technical knowledge of insurance products, compliance standards, and agency systems to support operational efficiency and customer retention.
- Researched industry trends, regulatory changes, and risk factors to support informed decision-making and policy recommendations.
- Maintained documentation and managed high-volume customer interactions, ensuring compliance with internal procedures and enhancing service delivery.
- Collaborated with internal departments and insurance carriers to resolve policy issues and process changes, improving overall customer experience.
- Applied strong organizational and multitasking skills to manage competing priorities and deliver timely resolutions.
- Utilized CRM systems and digital tools to streamline workflow management and enhance operational processes.
Insurance Professional II
USAA
Colorado Springs, Colorado
01.2021 - 03.2022
- Assisted members with personal lines (homeowners, renters, and personal auto policies) property and casualty insurance solutions by analyzing customer needs and recommending appropriate coverage options.
- Managed inbound customer communications regarding quotes, billing, policy changes, underwriting, and coverage education to support informed decision-making.
- Applied critical thinking and problem-solving skills in fast-paced, metrics-driven environments to enhance service delivery.
- Minimized escalations and improved customer experiences through detailed issue resolution and efficient service support.
- Maintained accurate documentation and supported policy servicing through multiple internal systems and platforms.
- Cultivated rapport with customers while meeting productivity expectations and adhering to operational standards.
Founder & Beauty Brand Entrepreneur
Lizzybonne’s Hair & Makeup Artistry
Dallas, Texas
08.2012 - 06.2020
- Established and managed independent beauty business focusing on makeup artistry, custom wig construction, hair extensions, healthy scalp, and beauty services.
- Developed and implemented social media marketing strategies that increased brand visibility, customer engagement, and client retention.
- Coordinated scheduling, client communications, inventory management, branding, operations, and daily activities to ensure seamless business operations.
- Delivered beauty services for conferences, events, and celebrity clientele, consistently upholding high professional standards to foster client satisfaction.
- Developed digital content and promotional campaigns that enhanced brand presence and supported business growth.
- Researched beauty trends, products, techniques, and emerging industry technology to maintain competitive market knowledge.
- Built customer trust and long-term relationships through personalized service and strong communication.
- Managed administrative functions including appointment systems, customer records, business operations, and financial transactions.
Beauty Advisor
Macy's Impulse Beauty Dept
El Paso, Texas
03.2018 - 10.2018
- Delivered personalized beauty consultations, recommending makeup, skincare, and fragrance products tailored to customer needs and current beauty trends.
- Drove sales by leveraging product knowledge across prestige and trend beauty brands in Impulse Beauty department.
- Built client relationships through follow-ups and product education, enhancing customer loyalty and satisfaction.
- Contributed to department performance by meeting and exceeding daily and weekly sales goals.
- Collaborated with brand representatives on promotional campaigns, events, and product launches to boost customer engagement and sales conversion.
- Maintained visually appealing displays while following merchandising, hygiene, and sanitation standards.
Education
Cosmetology
Paul Mitchell, The School Dallas
Dallas, TX10-2012
Social Work
Prairie View A&M University
Prairie View, TXSkills
- Operations Coordination
- Project & Workflow Management
- Cross-Functional Collaboration
- CRM & Database Management
- Salesforce & Guidewire
- Microsoft Excel & Outlook
- MySQL
- Business Operations
- Process Improvement
- Administrative Support
- Commercial Insurance & Risk Analysis
- Client Relationship Management
- Digital Marketing & Social Media Strategy
- Content Creation & Brand Development
- Ecommerce Platforms
- Customer Experience Strategy
- Trend & Consumer Research
- Beauty Industry Knowledge
- Calendar Management & Scheduling
- Organization & Multitasking
Certification
- General Lines Insurance Producer
- Cosmetology License
Affiliations
- Designed and sold branded digital products for beauty, fragrance, and lifestyle audiences through Etsy ecommerce platform using Canva and digital marketing strategies.
Generated 100+ product sales while maintaining strong customer satisfaction and positive seller ratings.
Applied SEO optimization, keyword research, product merchandising, and social media marketing techniques to increase product visibility and customer engagement.
Built hands-on experience with affiliate and creator platforms including LTK, TikTok Shop, Amazon Storefront, and social commerce marketing.
Created beauty, fashion, and lifestyle content to support audience growth, brand awareness, and consumer engagement across social media platforms.
Timeline
Licensed Insurance Sales Consultant
The Hartford
01.2026 - Current
General Lines Account Manager II
USAA
03.2022 - 08.2025
Insurance Professional II
USAA
01.2021 - 03.2022
Beauty Advisor
Macy's Impulse Beauty Dept
03.2018 - 10.2018
Founder & Beauty Brand Entrepreneur
Lizzybonne’s Hair & Makeup Artistry
08.2012 - 06.2020
Cosmetology
Paul Mitchell, The School Dallas
Social Work
Prairie View A&M University