Elise Marmon
Boston,MA
Summary
Sales, business development, and account management leader with 15+ years of expertise in strategic business planning, sales and marketing, customer service, partnership building, and sales team training in the cosmetics and beauty sector.
Overview
30
30
years of professional experience
Work History
Director of Business Development
KIKSAR
08.2022 - Current
- Play a key leadership role in overseeing and driving business development efforts for a SaaS-based Virtual Try-On company with AI-powered styling and fitment in fashion retail.
Vice President, Sales Business Development
GIARAN
02.2017 - 10.2017
- Increased sales of innovative technology products in the Cosmetic and Beauty Industry, collaborating with sales and marketing to drive new business opportunities and capitalize on market trends for a company with an interactive make-up platform.
Cosmetics Manager
WHITE'S PHARMACY
03.1994 - 10.2012
- Oversaw P&L accountability and delivered strategic leadership and direction to all cosmetics department operations, including customer service, staffing, training, freight processing, merchandising, housekeeping, and shrink reduction.
Education
Bachelor of Arts (BA) - Marketing and Management
Southampton College - Long Island University
Associate of Arts (AA) - Marketing and Management
Bentley University
Skills
- Executive Leadership
- Strategic Planning & Direction
- New Business Development
- Key Account Management
- Strategic Partnerships & Alliances
- C-Suite & Executive Relations
- Go-To-Market Strategy Development
- Contract Negotiation/Management
- Revenue & Profit Growth Strategy
- Sales & Marketing Operations
- Market Research/Competitive Analysis
- Sales Planning & Strategy
- Cosmetic & Beauty Technology
- Data Analysis & Management
- Brand Growth & Development
- Budget & Financial Management
- Stakeholder & Vendor Management
- People & Team Leadership
- Adept multi-tasker
- Goal Setting and Achievement
- Rapport and relationship building
- Team Leadership
- Time Management
Accomplishments
- Grew cosmetics revenues to $4.5M by executing various business development initiatives, including the strategic expansion of product lines, introduction of gift-with-purchase offers, and product demonstration of select merchandise.
- Drove $1M+ in sales by identifying and securing robust partnerships with multiple luxury cosmetics brands, such as Caudalie, La Mer, Frederic Fekkai, Bobbi Brown, Natura Bissé, and Bare Essentials.
- Delivered double-digit sales growth of ~15% across 20 trendsetting cosmetic lines at a luxury private boutique retailer and achieved a 20% growth in incremental sales by envisioning, developing, and leading a successful launch of an online effort.
- Delivered 3X revenue growth by organizing and hosting multiple in-store events with major brands such as Bobbi Brown, Philip Kingsley, Bumble and Bumble, and Shiseido.
- Won various awards across career, including the VIP Woman of the Year Award (2013-2014) for Outstanding Excellence and Dedication to Profession, and the Achievement of Women from The National Association of Professional Women.
- Presented the various beauty-related technology products developed by Giaran (including an AI-powered virtual make-up mirror) at MassChallenge, a start-up-friendly accelerator.
Affiliations
- Member
- Worldwide Women's Association
- 2023 to Present
- Alzheimer's Association
- 2014 to Present
- Chief Executive Women (CEW)
- 2010 to Present
Languages
French
Limited Working
Timeline
Director of Business Development
KIKSAR
08.2022 - Current
Vice President, Sales Business Development
GIARAN
02.2017 - 10.2017
Cosmetics Manager
WHITE'S PHARMACY
03.1994 - 10.2012
Bachelor of Arts (BA) - Marketing and Management
Southampton College - Long Island University
Associate of Arts (AA) - Marketing and Management
Bentley University
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