Summary
Overview
Work History
Education
Skills
Timeline
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Elizabeth Mullen

Elizabeth Mullen

Summary

Talented and results-oriented creative professional with experience leading teams, managing budgets and developing strategies to engage target audiences. Proven track record of developing successful and innovative advertising and marketing campaigns that improve brand visibility and increase revenue. Possesses excellent eye for detail and nuanced understanding of brand voice and messaging.

Overview

25
25
years of professional experience

Work History

Art Director

Coolibar, Inc
07.2018 - Current
  • Created innovative advertising campaigns that successfully generated increased brand awareness and recognition.
  • Implemented strategies for promoting campaigns on social media.
  • Directed photo shoots for print and digital media, reviewing each element against client standards and expectations.
  • Collaborated with senior management to develop and implement marketing initiatives with the Ecommerce team, to maintain brand consistency across campaigns.
  • Designed innovative creative strategies to raise brand awareness and engagement for the organization.
  • Carefully prepared design layouts into prepress files for offset, we,b and digital printing.
  • Mentored and trained junior designers to help enhance skills and capabilities.
  • Designed and implemented cost-effective creative strategies to improve ROI.

Art Director

Imagewërks Marketing
05.2014 - 10.2017
  • Presented creative concepts to clients and implemented continual feedback to achieve client satisfaction.
  • Worked with creative teams to develop concept designs for campaigns that resonated with target audiences.
  • Managed workloads of designers, illustrators and other team members to optimize productivity and timeliness of task completion.
  • Developed infographics to better communicate complex data.
  • Coordinated with vendors and suppliers to source materials and equipment needed for production.
  • Preserved branding standards of assigned accounts.
  • Conducted research and identified market trends to inform creative direction.
  • Directed photo shoots for print and digital media, reviewing each element against client standards and expectations.
  • Developed style guides to promote consistent branding across projects.
  • Directed and supervised team of designers to create award-winning visual media campaigns.

Art Director

Go East Advertising
04.2012 - 01.2014
  • Fostered highly communicative, collaborative team culture throughout various teams.
  • Implemented artistic vision to give design ideas purpose and meaning.
  • Exercised and demonstrated use and mastery of elements of design to meet goals.
  • Developed style guides to promote consistent branding across projects.
  • Met aesthetic and technical criteria to complement design usability and enhance functionality.
  • Presented creative concepts to clients and implemented continual feedback to achieve client satisfaction.
  • Preserved branding standards of assigned accounts.

Graphic Designer

Minneapolis Institute Of Art
03.1998 - 02.2010
  • Developed creative design for print materials, brochures, banners, and signs.
  • Created original artwork for a range of print, web, and video projects.
  • Created logos, illustrations, and typography for 100+ exhibitions.
  • Completed final touches for projects such as image sizes and font selection.
  • Coordinated with external vendors and suppliers to verify quality and accuracy of printed materials.
  • Created digital image files for use in digital and traditional printing methods.

Education

Bachelor of Arts - Graphic Design

Arcadia University
Glenside, PA

Skills

  • Corporate Identity Branding
  • Creative Team Leadership
  • Creative Team Collaboration
  • Campaign Development
  • Complex Data Visualization
  • Brand Messaging
  • Strategic Leadership
  • Photographic Editing
  • Manage Client Relationships

Timeline

Art Director

Coolibar, Inc
07.2018 - Current

Art Director

Imagewërks Marketing
05.2014 - 10.2017

Art Director

Go East Advertising
04.2012 - 01.2014

Graphic Designer

Minneapolis Institute Of Art
03.1998 - 02.2010

Bachelor of Arts - Graphic Design

Arcadia University
Elizabeth Mullen