Summary

Overview

Work History

Education

Skills

Websites

Timeline

Elizabeth Sterlacci-Jones

Real Estate Professional

Denver,CO

Summary

Highly effective performance manager committed to intentional and sustainable success. Provides creative solutions by applying extensive knowledge with dynamic environments perishable inventory and niche markets. Skilled communicator adept at tailoring messages to diverse audiences, effectively bridging gaps in understanding to inspire positive action and drive results. Seeking to expand subject matter expertise to new commercial real estate sub-sectors.

Overview

years of professional experience

years of post-secondary education

Work History

US Sales Manager

Yugo

03.2022 - 01.2024

Consistently achieved greater than 93% start-of-school occupancy and 4% YOY rent growth for national Top 25 student housing operator (46 assets, 18,595 beds in 33 US markets).
Implemented dynamic pricing models that optimized revenue during high-demand periods and enabled swift adaptation of pricing strategies when necessary.
Executed robust monitoring and reporting system to provide timely and accurate insights on portfolio performance, competitor offerings and economic factors influencing demand.
Drove sales culture and facilitated clear understanding of performance objectives by developing and implementing weekly portfolio wide sales meetings and topical monthly training programs.
Prepared and delivered quarterly stakeholder presentations, highlighting key achievements and providing recommendations.
Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
Identified and hired sales support team. Developed strategic initiatives that leveraged their unique strengths, resulting in optimized overall performance.

Senior Leasing and Pricing Specialist

UComm, LLC/Yugo

09.2017 - 03.2022

Executed sales strategy for national student housing owner/operator, consistently achieved greater than 93% start-of-school occupancy (29 assets, 6,457 beds in 20 US markets).
Advised operations team on sales performance by analyzing individual property performance and ensuring alignment with overall business strategy.
Optimized revenue growth by analyzing market trends and conducting price benchmarking studies to identify trends and inform future pricing decisions.
Moderated and developed supplemental materials for monthly portfolio wide training calls.
Conducted on-site due diligence and digital market research for 26 acquired assets.

Senior Marketing Specialist

UComm, LLC

06.2014 - 08.2017

Assisted in development and implementation of annual marketing strategy for portfolio.
Collaborated with operations team to develop and maintain digital and print marketing collateral that aligned with corporate level marketing strategy.
Coordinated vendor relationship to implement new programs to enhance brand development.

Research and Marketing Coordinator

Continental Realty Advisors

11.2012 - 12.2013

Worked closely with asset management and 3rd party management firms on operations, marketing and repositioning strategy and budget review.
Developed market research program in support of acquisitions and asset management including market briefings for underwriting and competitive analysis.
Managed corporate marketing including white paper review, press releases and investor presentations.