Ellen Ryan
Summary
Dynamic sales and marketing leader with a proven track record at Fairmont Copley Plaza, driving over $60M in annual revenue. Expert in team leadership and business development, fostering high engagement scores while cultivating strategic partnerships to enhance market positioning and revenue growth. Skilled in budget control and innovative sales strategies.
Overview
2026
2026
years of professional experience
Work History
Regional Director of Sales & Marketing
Fairmont Copley Plaza
11.2007 - Current
- Responsible for executing annual revenue budget of $60M+
- Recruited, led, and developed a high-performing team of 23 sales, event, revenue management, and marketing professionals, maintaining team engagement scores of 9.3/10
- Motivate employees through effective communication, recognition programs, and tailored development plans that align with hotel and corporate objectives
- Deliver top RevPAR and RGI performance for primary hotel and regional hotels
- Responsible for all marketing and PR activities developed to support hotel brand pillars
- Developed strategic partnerships to elevate hotel market positioning and amplify revenue-driving initiatives
- Regional responsibilities for between 3 and 6 hotels in US City Centers including The Plaza Hotel, A Fairmont Managed Hotel. Fairmont Chicago, Millennium Park and Raffles Boston
- Assisting regional hotels in driving short- and long-term strategic initiatives to optimize revenues and consistently achieve top-tier revenue performance.
Director of Sales & Marketing
Fairmont Copley Plaza
2004 - 2007
- Developed and executed comprehensive sales strategies to drive revenue growth and market share
- Led cross-functional teams to enhance customer engagement through targeted marketing campaigns and initiatives including repositioning hotel through key re-positioning renovation
- Analyzed market trends and competitive landscape to inform strategic decision-making and optimize product positioning
- Established key performance indicators to measure effectiveness of sales tactics, ensuring alignment with annual budgets and strategic plans
Director of Sales
Fairmont Copley Plaza
2001 - 2003
Director of Group Sales
Fairmont Copley Plaza
1998 - 2001
Group Sales Manager
Fairmont Copley Plaza
1995 - 1998
Education
Bachelor of Science - Hotel, Motel, And Restaurant Management
University of Massachusetts, Amherst
Amherst, MASkills
- Managing client interactions
- Staff training and development
- Team leadership
- Cultivating strong partnerships
- Business development
- Revenue generation
- Budget control
- Sales strategies
Timeline
Regional Director of Sales & Marketing
Fairmont Copley Plaza
11.2007 - Current
Director of Sales & Marketing
Fairmont Copley Plaza
2004 - 2007
Director of Sales
Fairmont Copley Plaza
2001 - 2003
Director of Group Sales
Fairmont Copley Plaza
1998 - 2001
Group Sales Manager
Fairmont Copley Plaza
1995 - 1998
Bachelor of Science - Hotel, Motel, And Restaurant Management
University of Massachusetts, Amherst