ELLY LEE
Cypress,CA
Summary
Experienced Product Development Manager with a focus on trendy fashion apparel. Skilled in vendor coordination, sample execution, and cross-functional collaboration. Proven success in delivering high-quality collections through efficient development processes and strong team alignment.
Overview
9
9
years of professional experience
Work History
Product Development Manager – Chase, Collab & SMU
True Religion
06.2025 - Current
- Manage Men's and Women's Sportswear categories including Chase, SMU (Special Make-Up), and brand collaboration collections.
- Lead special collaboration projects with external brands, directing concept development and design execution for unique, co-branded capsules.
- Manage end-to-end development through production for Chase orders, ensuring a smooth and expedited process from concept to delivery.
- Partner with Design, Merchandising, and Production teams to execute seasonal collections aligned with brand identity and market trends.
- Oversee vendor communication, sample development, costing, and timeline management to ensure efficient workflow.Drive innovation through strategic sourcing, trim selection, and wash techniques tailored to seasonal concepts.
- Ensure timely approvals and on-time delivery through effective cross-functional collaboration.
Senior Manager, Product Development
Forever21
01.2022 - 01.2025
- Managed and developed over 500 women’s styles per season.
- Sourced 50+ new fabrics and trims each season based on trend analysis.
- Oversaw developments of all Women’s E-commerce exclusive categories.
- Led product categories including Dresses, Woven Tops, Bottoms, Jackets & Outerwear.
- Managed production for Ecom exclusive orders.
- Supervised sample development, tech packs, and fabric sourcing.
Manager, Product Development & Production
Forever21
01.2018 - 01.2022
- Built and led the Fast-Track E-commerce team to accelerate product launches.
- Managed the full product lifecycle from design and fitting to final production across multiple women’s categories.
- Handled development of over 200 styles per month.
Asst. Manager, Product Development & Production
Forever21
01.2017 - 01.2018
- Assisted in managing production timelines and ensured on-time sample delivery.
- Supported communication between design, technical, and sourcing teams.
Education
Associate in Arts (A.A) - Jewelry Design
Fashion Institute of Technology
New York, NYSkills
- Fabric sourcing & Vendor management
- Negotiation Skills
- Cross-functional collaborations
- Time Management
- MS Office
- Product lifecycle management
- Full Circle
- Positive attitude
Languages
English
Korean
Timeline
Product Development Manager – Chase, Collab & SMU
True Religion
06.2025 - Current
Senior Manager, Product Development
Forever21
01.2022 - 01.2025
Manager, Product Development & Production
Forever21
01.2018 - 01.2022
Asst. Manager, Product Development & Production
Forever21
01.2017 - 01.2018
Associate in Arts (A.A) - Jewelry Design
Fashion Institute of Technology
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