Crafted social media posts that resonated with diverse audiences, leading to a measurable increase in brand visibility and engagement
Monitored industry trends and competitor strategies to identify new opportunities for brand partnerships and influencer collaborations
Organized successful marketing campaigns that highlighted the brand's unique value propositions and aligned with current consumer interests
Created social media posts on various platforms tailored to different audiences
Monitored social media analytics and grew follower count from 700 to 2,000
Constructed a concise posting calendar weekly
Posted in both English and Spanish to resonate with diverse audiences
Social Media Marketing/ PR
A Token Of
09.2020 - 06.2021
Created social media posts on various platforms tailored to different audiences
Monitored social media analytics and grew follower count from 700 to 2,000
Constructed a concise posting calendar weekly
Posted in both English and Spanish to resonate with diverse audiences
Education
Bachelor of Arts - Communication, Public Relations, Management
UNIVERSITY OF ALABAMA
05-2025
Skills
Public Relations
Social Media Management
Powerpoint
Word
Excel
Canva
Communication and Interpersonal Skills
Ability to work independently and collaboratively
Employment
Bartender: Moe's Original Barbecue, Tuscaloosa, AL
March 2024- Current
Hostess: Central Mesa, Tuscaloosa, AL
September 2023- February 2024
Sales Associate: Your Golf Superstore, Tuscaloosa, AL
August 2021- December 2021
Coursework And Training
Mimic Social Simulation, The University of Alabama, In-class mock social media campaign. Created ads for earned, owned and paid social media marketing.
Public Relations Writing
Mass Communication Law and Regulation
Introduction to Public Relations
Strategic Thinking
News Writing & Reporting
Mechanics of Media Writing
Digital & Social Media
Languages
Spanish
Native or Bilingual
Timeline
Social Media Manager
MC Concepts Consulting
01.2024 - Current
Social Media Marketing/ PR
A Token Of
09.2020 - 06.2021
Bachelor of Arts - Communication, Public Relations, Management
VP OF CREATIVE DEVELOPMENT/Lead Copywriter at Critical Content/SK Global GroupVP OF CREATIVE DEVELOPMENT/Lead Copywriter at Critical Content/SK Global Group