Summary
Overview
Work History
Education
Skills
Volunteer Experience
Timeline
Generic

Emma Lally

Scituate,MA

Summary

Supported daily boutique operations including team coordination, recruiting, and employee onboarding. Managed scheduling, payroll processing, and maintained accurate employee records. Used data analysis of sales trends and inventory performance to assist in buying decisions. Collaborated across departments to improve communication and workflow. Organized team events and training to boost engagement and development.

Overview

2
2
years of professional experience

Work History

Store Manager And Assistant Buyer

Fearless Angel Boutique
Norwell, MA
08.2023 - Current
  • Oversaw all aspects of daily boutique operations, including sales strategy, team leadership, and customer experience.
  • Played a central role in talent acquisition, from writing job postings to interviewing and hiring qualified candidates.
  • Managed employee onboarding, performance check-ins, and training initiatives to foster a high-performing, customer-focused team.
  • Led staff scheduling, coordinated weekly team meetings, and ensured consistent internal communication across departments.
  • Processed biweekly payroll and maintained accurate employee records in compliance with labor regulations.
  • Worked directly with ownership on pricing strategy and vendor negotiations at MAGIC Las Vegas and MAGIC New York, aligning buying decisions with market trends and store demographics.
  • Collaborated with the buying team on seasonal merchandise planning, attending trade shows, and leveraging data-driven insights to guide purchasing decisions.
  • Organized team-building events, such as dinners and professional development workshops, to promote staff engagement, collaboration, and retention.

Stylist Assistant

Pink Chair Story Tellers Magazine
11.2024 - 01.2025
  • Styled women in company apparel for editorial features, ensuring each look aligned with the magazine’s visual direction and theme.
  • Collaborated one-on-one with individuals to curate outfits that matched their personal style, body type, and the overall concept of each shoot.
  • Assisted on set during photoshoots—dressing models, coordinating accessories, and making real-time adjustments to maintain a polished, cohesive look.
  • Helped bring the creative vision to life by working closely with photographers, editors, and other stylists.

Sales Intern

Snapperrock Swimwear
08.2024 - 12.2024
  • Researched and connected with potential retail partners to help grow brand presence and expand distribution.
  • Ran cold calling and email outreach campaigns to bring in new leads and support the sales team.
  • Handled customer orders from start to finish, making sure everything was accurate and shipped out on time.
  • Helped analyze the competition and track product performance to guide sales strategies.
  • I gave weekly presentations to my supervisor, with updates, key takeaways, and ideas based on my research.
  • Used Excel to build and manage spreadsheets for tracking sales data, outreach progress, and market trends.
  • Worked heavily with Microsoft Office tools (Excel, Word, PowerPoint, Outlook) for reports, presentations, and internal communication.
  • Spotting patterns, tracking performance, and helping the team make more informed decisions.

Education

B.S. - Fashion Merchandising, Marketing

High Point University
NC
05-2025

Skills

  • Customer service
  • Sales strategy
  • Market research
  • Inventory management
  • Data analysis
  • Visual merchandising

Volunteer Experience

DOVE (Domestic Violence Ended) – Norwell, MA

  • Helped host an annual private “Sip & Shop” event for women affected by domestic violence
  • Donated clothing to each guest and created a supportive, uplifting atmosphere

Encore – Boston, MA

  • Helped pack and hand out over 8,000 Thanksgiving meals to local families in need

Run for Charlotte Road Race – Braintree, MA

  • Assisted with setup, runner check-in, and course prep for the annual race
  • Supported the team in raising over $20,000 for cancer and tumor research

Timeline

Stylist Assistant

Pink Chair Story Tellers Magazine
11.2024 - 01.2025

Sales Intern

Snapperrock Swimwear
08.2024 - 12.2024

Store Manager And Assistant Buyer

Fearless Angel Boutique
08.2023 - Current

B.S. - Fashion Merchandising, Marketing

High Point University

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