ERIC BROOKS
Grand Prairie,TX
Summary
Results-driven executive with extensive experience in performance management, strategic leadership and operational excellence. Proven track record in driving growth, optimizing processes, and fostering team collaboration. Exceptional skills in strategic planning, financial management, and stakeholder engagement. Adaptable and reliable, consistently achieving high-impact results in dynamic environments.
Experienced with executive leadership and strategic planning. Utilizes innovative approaches to drive business growth and operational excellence. Track record of effective team collaboration and achieving results.
Overview
27
27
years of professional experience
Work History
Vice President Small Business Group Manager
Comerica Bank
North Texas and Arizona
11.2022 - Current
- Led and developed a high-performing business banking sales team, driving over 6,000 independent business development conversations with small business owners and key decision-makers
• Cultivated a proactive sales culture focused on outbound engagement and pipeline growth, significantly expanding market reach
• Exceeded annual performance targets by achieving 168% of goal through disciplined execution and team coaching
• Implemented strategic outreach initiatives that increased client acquisition opportunities and strengthened relationships within the small business segment
• Coached and mentored team members to consistently deliver high-impact client interactions, contributing to top-tier performance. - Built high-performance teams through effective recruitment practices focused on competency alignment coupled with ongoing performance management processes.
- Provided strong leadership to enhance team productivity and morale.
Vice President Business Banking Specialist
Comerica Bank
Dallas/Fort Worth, Texas
10.2012 - 11.2022
- Responsible for driving lending growth through new client acquisition and existing client relationship expansion.
- Focus on owner managed small business with sales up to $5 million and lending needs up to $1 million.
- Partner with retail branch management and senior leadership to develop business development skills in retail team.
- Develop COI sources and opportunities to refer additional banking products to Comerica partners.
- Evaluated sales strategies and prepared or adjusted alternative approaches to exceed goals.
Banking Center Manager
Comerica Bank
Arlington, Texas
07.2008 - 10.2012
- Leads, coaches, evaluates, executes and impacts the proactive marketing activities for the attraction, expansion, and retention of customers.
- Using a Banking Center Daily Plan, determines, coordinates and proactive marketing activities of the team and individual colleagues. Provides daily coaching and evaluations for effective execution.
- Provides effective New Customer Onboarding and Customer Engagement by, in part, routinely strengthening new and current customer relationships, introducing new and existing customers to Comerica's products and services, and addressing customer questions.
- Manages the acquisition of consumer and business clients through the effective use of targeted leads, self-sourcing new business, managing referral source relationships, and implementing and executing value-added financial presentations.
- Leads Portfolio Management efforts to retain and expand current portfolio customers by deepening the customer relationship and increasing the number of portfolio customers in the Banking Center.
- Impacts revenue growth of the Banking Center.
Business Development Officer
United Community Bank
Dallas, TX
01.2008 - 07.2008
- Generated new business with marketing initiatives and strategic plans.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Researched and identified opportunities for account growth, account penetration and market expansion.
- Worked independently with minimal supervision.
- Built relationships with customers and community to promote long term business growth.
Assistant Vice President Regional Manager
OmniAmerican Bank
Dallas, TX
05.2003 - 12.2007
- Built relationships with colleagues to facilitate teamwork, cooperation and success.
- Strategized with sales team to prospect and qualify potential customers within assigned geographic territories.
- Generated new business with marketing initiatives and strategic plans.
- Researched and identified opportunities for account growth, account penetration and market expansion.
- Communicated with leadership teams to assist with administrative initiatives and decisions and attended weekly meetings to support policy changes.
Branch Manager
Guaranty Bank
Fort Worth, TX
06.1999 - 05.2003
- Maintained friendly and professional customer interactions.
- Assessed employee performance and developed improvement plans.
- Met deadlines by proactively managing individual and team tasks and streamlining processes.
- Engaged employees in business processes with positive motivational techniques.
- Interviewed and hired talented individuals with top-level strengths, improving organizational talent and skill set.
- Boosted branch sales by developing and deepening customer loyalty through incentive programs.
Education
Seton Hall University
South Orange, New Jerseyundefined
University of North Texas
Denton, TXSkills
- Dependable and Responsible
- Integrity
- Involvement
- Customer-Centricity
- Flexible and Adaptable
- Self-Motivated
- Active Listening
- Multitasking Abilities
- Excellent Communication
- Analytical and Critical Thinking
- Teamwork and Collaboration
Timeline
Vice President Small Business Group Manager
Comerica Bank
11.2022 - Current
Vice President Business Banking Specialist
Comerica Bank
10.2012 - 11.2022
Banking Center Manager
Comerica Bank
07.2008 - 10.2012
Business Development Officer
United Community Bank
01.2008 - 07.2008
Assistant Vice President Regional Manager
OmniAmerican Bank
05.2003 - 12.2007
Branch Manager
Guaranty Bank
06.1999 - 05.2003
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University of North Texas
Seton Hall University