Summary
Overview
Work History
Education
Skills
Timeline
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Erica Caruso

Castle Rock,CO

Summary

Detail-oriented marketing professional with a strong foundation in strategic communication from CU Boulder and an MA in Arts and Culture Management from DU. Demonstrated success in content creation and leveraging data-driven insights to inform marketing strategies. Possess strong leadership abilities, creativity, and empathy. Passionate about the arts and dedicated to non-profit initiatives, aiming to merge artistic expression with audience engagement for impactful social change.

Overview

7
7
years of professional experience

Work History

Social Media and Marketing Coordinator

SafeSplash Swim Schools
Englewood, CO
01.2024 - 09.2024
  • Participated in the creation of a marketing strategy, including digital content creation
  • Managed social media accounts, creating engaging content to drive follower growth and interaction
  • Developed and managed budgets for marketing projects, ensuring efficient resource allocation

Theatre Educator

The Arts HUB
Lafayette, CO
05.2022 - 12.2023
  • Built and executed theatrical education courses for students aged 3-18yrs
  • Ensured the safety of my students and fellow teachers
  • Developed strong working relationships with students and parents to accomplish school and departmental vision and goals

Account Manager

Media.Monks
Denver, CO
07.2021 - 05.2023
  • Conducted market research analysis using metrics such as click-through-rates and cost-per-click to identify e-commerce trends, market opportunities, and competitor performance
  • Managed personal relationships with a portfolio of clients

Social Media and Communications Intern

Shagg Box
Boulder, CO
10.2020 - 05.2021
  • Created and edited content for website, newsletters, press releases, social media posts, and other marketing materials.
  • Generated ideas for promotional campaigns to drive traffic to company websites or social media accounts.

PetsHotel PetCare Specialist

PetSmart
Boulder, CO
04.2018 - 05.2021
  • Ensured the safety of my colleagues, customers, and animals in our care
  • Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service

Alumni Engagement Student Administrative Assistant

Millikin University
Decatur, IL
09.2017 - 05.2018
  • Performed general office duties, such as ordering supplies, maintaining records management database systems, and performing basic bookkeeping work
  • Prepared agendas and make arrangements such as coordinating catering for luncheons, for committee, board, and other meetings

Education

MA - Arts and Culture Management - Marketing Track

University of Denver
06.2025

Bachelor of Science (B.S.) - Strategic Communication - Advertising with Theatre Minor

University of Colorado Boulder
05.2021

BA - Theatre

Millikin University

Skills

  • Search engine marketing
  • Teamwork and collaboration
  • Digital advertising
  • Market research
  • Email blasts and newsletters
  • Verbal and written communication
  • Relationship building
  • Digital content strategy
  • Volunteer management

Timeline

Social Media and Marketing Coordinator

SafeSplash Swim Schools
01.2024 - 09.2024

Theatre Educator

The Arts HUB
05.2022 - 12.2023

Account Manager

Media.Monks
07.2021 - 05.2023

Social Media and Communications Intern

Shagg Box
10.2020 - 05.2021

PetsHotel PetCare Specialist

PetSmart
04.2018 - 05.2021

Alumni Engagement Student Administrative Assistant

Millikin University
09.2017 - 05.2018

MA - Arts and Culture Management - Marketing Track

University of Denver

Bachelor of Science (B.S.) - Strategic Communication - Advertising with Theatre Minor

University of Colorado Boulder

BA - Theatre

Millikin University

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Erica Caruso