ERICK TORRES
Miami,FL
Summary
Seasoned Manager with a proven track record at Miami Heat, content creation and project management. Excelled in orchestrating over fifteen community events annually, significantly enhancing brand awareness. Expertise in cross-functional teamwork and event management, showcasing exceptional verbal and written skills not only working on my own but also as part of a team.
Overview
14
14
years of professional experience
Work History
Manager, Social Responsibility
Miami Heat
Miami, USA
06.2013 - Current
- Organized and fulfilled over fifteen yearly community events and programs, including sponsored events such as HEAT Hospital Visits, HEAT Thanksgiving Celebration, in-game presentations, among others.
- Balanced the department's bookkeeping for budget management, and signed memorabilia inventory for department donations.
- Activated event management in the field while managing team involvement, including, but not limited to, HEAT players, dancers, and participating team sponsors.
- Reviewed completed work to verify consistency, quality, and conformance
- Delegated work to staff, setting priorities and goals
- Oversaw Miami HEAT community marketing initiatives, increasing brand awareness via content creation
Arena and Event Marketing Intern
AmericanAirlines Arena and Miami Heat
Miami, USA
01.2013 - 06.2013
- Promoted and assisted production with AmericanAirlines Arena concerts including Taylor Swift’s RED, Justin Bieber’s Believe, and Alicia Keys’ Girl on Fire Tours
- Servicing and processing account ticket payments and clients for the Arena Group Sales department
- Oversaw website content management and integrated social media platforms
- Managing both non-profit and corporate account partners
Client Services Coordinator of Developing Accounts
Eventus Marketing
Miami, USA
06.2012 - 10.2012
- Activated on-site corporate events and promotions in Florida, Texas, California and Chicago markets
- Managed outsourced talent and vendors for positive experiential marketing
- Operated event marketing campaigns for accounts including Dr
- Pepper, Wal-Mart Stores, Inc., Kraft, and United Health Care
Public Relations Assistant
University of Miami Athletics
Coral Gables, USA
10.2011 - 01.2012
- Assisted in all game preparation related duties
- Organized media and biographical content for athletics website
- Assisted the Director of Communications in all press and school-related events
Media Relations Assistant
New York Mets
Queens, USA
05.2011 - 08.2011
- Catalogued and recorded daily news headlines referencing all company and team publicity
- Systematized team statistics for daily game summaries
- Assisted management with event preparation and front office relations
Education
Master of Science - Sport Administration
University of Miami
Miami, FL05-2017
Certificate - Marketing and Project Management
Cornell University
01.2013
Bachelor of Arts - Organizational Communication
University of South Florida
Tampa, FL01.2012
Skills
- Bilingual fluency in Spanish and English
- Project management
- Cross-functional teamwork
- Verbal and written communication
- Managing events start to finish
- Go-to-market strategies
Timeline
Manager, Social Responsibility
Miami Heat
06.2013 - Current
Arena and Event Marketing Intern
AmericanAirlines Arena and Miami Heat
01.2013 - 06.2013
Client Services Coordinator of Developing Accounts
Eventus Marketing
06.2012 - 10.2012
Public Relations Assistant
University of Miami Athletics
10.2011 - 01.2012
Media Relations Assistant
New York Mets
05.2011 - 08.2011
Master of Science - Sport Administration
University of Miami
Certificate - Marketing and Project Management
Cornell University
Bachelor of Arts - Organizational Communication
University of South Florida
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