Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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ERIN OBRIEN

Summary

Accomplished Sales Executive with 17 years of experience in consistently promoting company brand. Passionate expert and valuable business consultant with talents in analysis, consumer knowledge and industry dynamics. Coordinating with customers, retail partners and distribution partners to accomplish sales goals while maintaining strong professional relationships.

Overview

19
19
years of professional experience

Work History

Vice President of Sales

Ruffneck Wear
07.2007 - Current
  • Increased sales revenue by developing and implementing innovative sales strategies.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Secured key accounts with targeted presentations, strengthening brand reputation amongst industry leaders.
  • Developed short and long-term sales strategies to gain market share, uncover new sales opportunities and increase revenue.
  • Spearheaded expansion into new territories, establishing a strong presence in untapped markets.
  • Crafted overall account sales strategies and coordinated activities of sales executives to achieve revenue goals.
  • Enhanced customer satisfaction through fostering strong relationships and providing exceptional service.
  • Identified new business opportunities through comprehensive market analysis and trend forecasting.
  • Launched successful marketing campaigns that generated leads and heightened brand awareness.

Inside Sales Representative

F5 Networks
01.2005 - 06.2007
  • Answered customers' questions regarding products, prices, and availability.
  • Increased sales revenue by building strong relationships with clients and providing insightful product recommendations.
  • Enhanced customer satisfaction through attentive service, addressing concerns promptly, and offering tailored solutions.
  • Maintained up-to-date knowledge of available products to best serve customers and maximize sales potential.
  • Managed friendly and professional customer interactions.
  • Met or exceeded sales targets and quotas to contribute to overall sales goals and revenue of company.
  • Developed strategic relationships with existing customers by learning preferences and managing regular communications.
  • Used CRM software to maintain detailed contact logs and account records.

Education

Bachelor of Science - Sociology

Arizona State University
Tempe, AZ

Skills

  • Deal Closing
  • Trade show representation
  • Revenue Generation
  • Sales Pipeline Management
  • Sales Reporting
  • Channel Partnerships
  • Sales meeting facilitation
  • Product positioning
  • Sales team motivation

Accomplishments

I am the co-founder of Ruffneck Wear which is still a successful business after 17 years.


We went from a simple idea to obtaining some of the biggest licenses in the US sports market.


In the beginning my co-founder Jeff McIntyre and I handled all aspects of running the company until the company was profitable enough to bring additional employees on board.

Timeline

Vice President of Sales

Ruffneck Wear
07.2007 - Current

Inside Sales Representative

F5 Networks
01.2005 - 06.2007

Bachelor of Science - Sociology

Arizona State University
ERIN OBRIEN