Erin Lynn Griffin

• Developed and executed territory sales strategies to enhance market penetration and revenue growth in a ~17 million dollar territory.
• Established and maintained relationships with veterinary practices to enhance product education and increase client engagement.
• Collaborated with cross-functional teams to implement promotional campaigns, boosting brand visibility in assigned territories.
• Collaborated with cross-functional teams to implement promotional campaigns that increased brand visibility in assigned territories.
• Worked directly with key vendors to drive sales through targeted promotions and educational events in the veterinary industry.
• Managed a diversified technology solutions portfolio that includes innovation to improve the daily functions within the veterinary space.
• Regularly launch and sell products that enter the distribution portfolio via our vast array of vendor partners.

Maintained comprehensive understanding of veterinary equipment portfolio, including specifications, capabilities, and appropriate use cases.

Executed end-to-end new-build implementation for veterinary practice from conception to practice opening, coordinating product placement and equipment selection to support business operations.

• Owned territory management responsibilities across $1.4 million surgical industry region to support business growth and coverage.
• Managed scheduling of meetings with existing clients to expand overall business portfolio.
• Drove sales specialization across surgical instruments, capital equipment, dental solutions, and bio-regenerative materials to support customer needs.
• Exudes confidence in connecting with medical professionals and identifying their practice’s needs through experience with consultative selling
• Prospected new clients unfamiliar with ACE products, creating market penetration strategies based on product quality and competitive pricing
• Possess extreme attention to time sensitive casework in terms of ordering and providing attention to a robust territory
• Provided consultative selling support to establish trust with medical professionals and identify practice needs through experience.

• Managed territory focused on prospecting and cold calling.
• Acquired new accounts and developed a diversified book of business within the industry, balancing small and large customers.
• Managed monthly and quarterly scheduling to service existing accounts and deliver the pharmaceutical return.
• Sales of the Rx Takeback Kiosk “capital equipment” machine
• Managed sales of return services to various pharmacy sectors and products into areas as small as independent retail pharmacy, and as large as hospital systems
• Identified strategies to enhance profitability for employees and customers, fostering overall satisfaction
• Assisted in regional training during the onboarding of new representatives.
• Oversaw inventory management processes to maintain stock levels and quarterly business reviews
• Regional ambassador of the North East division for the Veterans Affairs training in our acquisition of this large scale account
• Inventory management and quarterly business reviews
• Quantify prior losses and provide fiscal solutions

• Maintenance of all existing business relationships within the territory that produced $1.5 million dollars annually in the dental arena
• Cold calling and marketing of new devices provided by MIS Implants including surgical kits, CAD/CAM products, periodontal accessories, and restoration tools and hardware in both implant and general dentistry practices
• Sale of large-scale surgical implantation devices, systems, hardware & associated laser products
• Drove growth and development of new business opportunities within the territory
• Attended 5-10 industry-specific trade shows and conferences annually to enhance market knowledge and network with professionals
• Conducted cold calling campaigns focusing on dental practices to generate leads.
• Attendance of at least 5-10 industry-specific trade shows and conferences per year
• Executed cold calling strategies to introduce new dental devices to potential clients. and marketing of new devices provided by MIS Implants including surgical kits, CAD/CAM products, periodontal accessories, and restoration tools and hardware in both implant and general dentistry practices
• Completed R&D annual travel requirements to the Global Headquarters in Israel for continued education, and hands-on coursework.

• Lead qualification via lead lists from industry-related trade shows, referrals and online forums
• Scheduled meetings for outside representatives to enhance client engagement
• Contacted referrals to discuss potential opportunities
• Conduct online demonstrations with potential customers to review the implant and bone regeneration systems offered by MIS Implants
• Schedule local doctors for tours and visits to our training center to drive sales and enroll in hands-on education courses
• Coordinated order placement, negotiations, and packaging for large-scale deals to facilitate timely delivery
• Provide live technical assistance to surgeons in need
• Supported national sales team in maintaining key accounts through upselling initiatives