Summary
Overview
Work History
Education
Skills
References
Timeline
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Ethan Han

Tustin,CA

Summary

As a former Division I student-athlete and a holder of a Master’s in Business (Innovation and Entrepreneurship) from UC Irvine, I bring a blend of exceptional work ethic, time management, and interpersonal skills to my role as a Product Marketing Analyst at Uneekor. With a Bachelor's in Criminology, Law, and Society, my background emphasizes academic excellence and leadership. At Uneekor, I leverage my passion for golf and marketing to drive product positioning, conduct market analysis, and execute multi-channel campaigns. I excel in fast-paced environments, delivering results through strategic thinking and a collaborative approach, dedicated to enhancing product marketing strategies and driving business growth.

Overview

6
6
years of professional experience

Work History

Product Marketing Analyst

Uneekor Inc.
Irvine, CA
01.2024 - Current
  • Conducted research on competitors' products, pricing and promotions to inform decision making.
  • Prepared presentations for senior management outlining progress against goals.
  • Worked closely with design team members on creating visuals that effectively communicate brand messages.
  • Collaborated with cross-functional teams to develop product positioning, messaging, pricing and promotional strategies.
  • Developed and implemented product marketing plans to support sales growth objectives.
  • Analyzed customer feedback, market trends and competitive analysis to identify opportunities for product improvement.
  • Created reports summarizing key performance metrics related to product launches or feature updates.

Division 1 Golfer - Student Athlete

UC Irvine
Irvine, CA
09.2018 - 06.2022
  • Successfully balanced 25-30 hours per week of athletic activities while managing demanding academic schedule.
  • Worked closely in training capacity with fellow student-athletes during off-season.
  • Proactively participated and contributed to athletics fundraising.
  • Elected to attend school on partial athletic scholarship.
  • Exercised strong leadership skills and practiced self-discipline on and off-field to promote positive environment.

Golf Instructor

SAGA Golf Academy
Irvine, CA
05.2023 - Current
  • Worked with many beginners to the game of golf
  • Developed and implemented customized golf lessons for beginner, intermediate and advanced players.
  • Supervised junior camps teaching young children basic rules of etiquette while playing golf.
  • Performed administrative tasks such as scheduling appointments, collecting payments, handling paperwork and updating databases.
  • Provided feedback on form, technique and strategy to clients seeking to improve their golf game.
  • Analyzed students' swings using video equipment or launch monitors to provide detailed instruction on improving techniques.
  • Assisted with planning special events such as tournaments or instructional clinics.
  • Counseled students regarding mental aspects of the game such as concentration techniques and visualization methods.

Intern

Irvine Police Department
Irvine, CA
09.2021 - 12.2021
  • Completed assigned duties and consistently produced high volume of work to support daily business needs.
  • Analyzed and prioritized multiple responsibilities.
  • Adhered to strict security protocols to protect data confidentiality.
  • Shadowed Lieutenant and Sergeant in their process of hiring and reviewing applications for police officers.
  • Organized filing cabinets, arranged documentation and tracked company inventory.
  • Had opportunities to go on ride-alongs with police officers to gain a deeper insight about their profession and the type of work that goes into it.
  • Gathered data for market research projects and analyzed findings to make recommendations.

Door Dash - Food Delivery

DoorDash
Orange County, CA
04.2023 - Current
  • Picked up meals from local restaurants and dropped off at residential and business customer locations.
  • Carried food in insulated bags to maintain hot or cold temperature.
  • Delivered fresh food to customers across local area.
  • Reviewed orders before and after delivery to verify completeness, correct charges and customer satisfaction.
  • Navigated local streets and highways with ease using GPS system.
  • Analyzed customer address to determine best route for timely delivery.
  • Maintained positive relationships with customers to promote further business opportunities.
  • Communicated with restaurant staff to coordinate deliveries and obtain destination address.
  • Promoted positive customer service by delivering on-time shipments and fully resolving issues.

Education

Master of Business (Innovation And Entrepreneurship) - Business

University of California, Irvine
Irvine, CA
06.2024

Bachelor of Arts - Criminology, Law, And Society

University of California, Irvine
Irvine, CA
06.2022

Skills

  • Microsoft Office Proficiency
  • Project Coordination
  • Documentation and Recordkeeping
  • Digital and Physical Research Analysis
  • Video Editing
  • Time Management
  • Decision-making
  • Market Research Analysis
  • Data-driven decision-making
  • Customer Segmentation
  • Project Management

References

Thomas Brun Larsen - Director of People and Culture at Uneekor Inc

Contact: t.larsen@uneekor.com

Tina Yang - Founder and Instructor at SAGA Golf Academy

Contact: (909) 831-7098

Gina Bergstrom - Irvine Police Department

Contact: (949) 300-4129

Bob Mastalski - Class A PGA Professional

Contact: (909) 851-8105

Paul Smolinski - Head Coach of UC Irvine Men's Golf

Contact: psmolins@uci.edu | (949) 824-1097

Jim Shufelt - Assistant Coach of UC Irvine Men's Golf

Contact: jshufelt@uci.edu | (949) 824-1097

Timeline

Product Marketing Analyst

Uneekor Inc.
01.2024 - Current

Golf Instructor

SAGA Golf Academy
05.2023 - Current

Door Dash - Food Delivery

DoorDash
04.2023 - Current

Intern

Irvine Police Department
09.2021 - 12.2021

Division 1 Golfer - Student Athlete

UC Irvine
09.2018 - 06.2022

Master of Business (Innovation And Entrepreneurship) - Business

University of California, Irvine

Bachelor of Arts - Criminology, Law, And Society

University of California, Irvine

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Ethan Han