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Versatile and driven digital media professional with hands-on experience in communications, broadcast production, content creation, and management. Skilled at managing digital media coverage, production of live events, crafting compelling social and web content, and supporting day-to-day operations - from behind-the-scenes logistics to front-facing media execution. Proven collaborator with strong communication, leadership, and creative skills.

I am a passionate communications professional with experience in media relations within athletics, bringing highly transferable skills applicable across all areas of communication. I'm adept at crafting clear, timely messaging, managing media relationships, and performing under pressure in fast-paced, deadline-driven environments. I possess a strong understanding of audience-focused storytelling, strategic messaging, and brand representation, with the ability to adapt communication strategies to diverse industries and platforms.

Communications and Marketing Specialist with expertise in crafting and executing comprehensive strategies within higher education settings that enhance engagement, elevate brand visibility, and align with organizational mission and values.

Communication & Marketing professional with hands-on experience in creating and executing marketing campaigns, social media strategies, and public relations outreach. Proficiency in using data analytics to drive strategy and improve engagement rates. Known for creativity, exceptional communication skills, and ability to work collaboratively in team environments. Contributed significantly to brand awareness growth in previous roles through innovative content creation and strategic communication efforts.

Ethan Worby

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Athletic Communications Director

Sports Business Club

Bagger

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Freshman - Business management

Graduate -

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Athletic Communications Director

Sports Business Club

Bagger

Freshman - Business management

Graduate -

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