EVA NIGHTINGALE
Summary
Creative social media producer and editor with extensive experience across video production and content ideation. Skilled in shaping compelling narratives and editing diverse content formats to elevate brand storytelling and strengthen audience connection. Experienced in leveraging performance analytics to refine content direction.
Overview
4
4
years of professional experience
Work History
SOCIAL MEDIA PRODUCER AND EDITOR
Red Bull Racing
04.2026 - Current
- Direct driver content capture and social-first ideation at race weekends, collaborating with production team to achieve high-quality social output.
- Coordinate with production teams to plan and deliver integrated social asset suites across short-form and long-form content, leveraging emerging social trends for practical, high-performing formats.
- Edit diverse short-form content, including social games, reactive pieces, and cinematic transitions, ensuring engaging storytelling.
- Analyse audience insights and performance data to inform video strategy on Red Bull Racing's social channels, optimising content direction and engagement.
SOCIAL MEDIA CHANNEL MANAGER
Red Bull Racing
05.2024 - 04.2026
- Solely owned Red Bull Racing’s TikTok strategy and full content output, driving 3.5M+ follower growth.
- Edited 900+ videos in 2025, delivering high volume, social first content that generated 2B+ views and 150M+ engagements across Instagram, YouTube, and TikTok.
- Led video content strategy for Red Bull Racing’s social media channels, leveraging data-driven insights to enhance ideation and optimize content output.
- Directed race weekend content capture, including videography, photography, editing, and copywriting to to deliver timely storytelling aligned with Red Bull Racing’s tone of voice.
- Produced bespoke partner and licensing content, collaborating with stakeholders to develop original concepts integrating brand identities into Red Bull Racing’s social narrative.
CONTENT CREATOR
Chelsea Football Club
01.2024 - 05.2024
- Captured live match footage and led social-first content production for Chelsea men's and women's teams.
- Produced and edited high impact video assets, including match highlights and player-focused social content, meeting tight match day deadlines to ensure timely delivery.
- Directed video strategy, optimising content for social platforms from capture to publication.
- Analysed performance metrics and audience engagement data to refine video strategy, improving content reach and viewer retention.
NISMO SOCIAL MEDIA MANAGER
Dark Horses
05.2023 - 03.2024
- Established award-winning 'Let Him Cook' trend in Formula E, generating 35M+ views and 400K+ new followers on Instagram and TikTok in one week.
- Directed Nismo's digital strategy, implementing content plans to enhance audience growth and team awareness.
- Led race content capture initiatives, producing briefs in collaboration with drivers, videographers, and photographers to uphold production quality standards.
- Forged strategic partnerships with external creators to align content with regional trends and broaden market reach.
SPORTS MARKETING SPECIALIST
Digital Playmakers
08.2022 - 04.2023
- Led social content strategy and execution for sports brands such as Hyrox and Boxxer, tailoring platform strategies to enhance visibility and engagement.
- Managed end-to-end optimisation of Facebook and Google Ads campaigns, achieving over 11M views and 205K engagements.
- Implemented A/B testing and targeted budgeting, driving increased return on investment.
- Designed and managed website layouts, content, and UX, strengthening user experience and brand identity.
Education
BSc (Hons) - Sport and Exercise Science
LOUGHBOROUGH UNIVERSITY
01-2022
A LEVEL RESULTS -
ST JOHN'S SCHOOL
Leatherhead01-2019
GCSE RESULTS -
MANOR HOUSE SCHOOL
Bookham01-2017
Skills
- Social Media Strategy
- Content Ideation & Development
- Social Media Analytics
- Video Editing & Production
- Videography
- Photography
- Adobe Creative Suite
- Copywriting
- Creative Storytelling
References
Available upon request
Timeline
SOCIAL MEDIA PRODUCER AND EDITOR
Red Bull Racing
04.2026 - Current
SOCIAL MEDIA CHANNEL MANAGER
Red Bull Racing
05.2024 - 04.2026
CONTENT CREATOR
Chelsea Football Club
01.2024 - 05.2024
NISMO SOCIAL MEDIA MANAGER
Dark Horses
05.2023 - 03.2024
SPORTS MARKETING SPECIALIST
Digital Playmakers
08.2022 - 04.2023
BSc (Hons) - Sport and Exercise Science
LOUGHBOROUGH UNIVERSITY
A LEVEL RESULTS -
ST JOHN'S SCHOOL
GCSE RESULTS -
MANOR HOUSE SCHOOL