Taylor Keit
Digital Content Manager
Mount Pleasant,MI
Summary
Experienced and creative Digital Media manager with over 5 years of experience in a variety of social focused roles. With diverse experience serving in each essential function in the social media process my skills can easily be applied to your company and provide immense value. Curiosity and an open mind when it comes to learning are key values that have led to high output and successful campaigns. Expert YouTube skills from studio as a creator to scaling a brand, and direct experience with Facebook, Meta Threads, Instagram, and TikTok.
Overview
5
5
years of professional experience
2
2
Languages
Work History
Social Media Managing Producer
Statespace
Remote
06.2022 - 04.2023
- Planned and executed numerous social media strategies, typically aimed at converting users from organic social media followers to paying subscribers.
- Increased TikTok views by 193% in just 3 months with innovative content production strategies which allowed for increase in content uploads without sacrificing quality.
- Increased YouTube viewership by 301% in 6 months utilizing shorts and optimizing long form video strategies.
- Tracked campaigns and reported on performance, sharing critical statistics with relevant stakeholders.
- Managed content team of editors, writers, and shot collectors to produce over 1000 video, text, and image assets across Twitter, YouTube, TikTok, and Instagram.
Content Production Manager, Subscription
Statespace
Remote
11.2021 - 06.2022
- Grew user retention statistics on video content by 71% over 6 months of product and process innovations.
- Managed a large team of 30 including video editors, script writers, shot collectors, copy writers, and quality assurance team members.
- Worked directly with 8 high profile influencer talent who had over 20,000,000 combined social media followers.
- Executed multiple influencer marketing campaigns that resulted in favorable product reception, enabling attainment of targeted month-over-month (MoM) and year-over-year (YoY) goals.
YouTube Channel Manager
ProGuides (acquired By Statespace)
Remote
05.2021 - 04.2022
- Founded ProGuides' Apex Legends YouTube channel, handled hiring of team members, built an organic audience from 0, with minimal support from internal team members.
- Found rapid YouTube channel success, seeing first 10,000 subscribers in just 2 months.
- Scaled YouTube channel in just under 11 months to 110,000 subscribers and 11,000,000 video views.
- Utilized my dense market knowledge to create compelling instructive content that resonated with audience members, and led to explosive YouTube growth.
- Analyzed data and researched competitors to ensure our channel was staying on top of emerging trends.
Community Manager
ProGuides (acquired By Statespace)
Remote
02.2019 - 11.2021
- Founded and scaled four Discord servers to peak concurrent membership of 200,000 users.
- In just 6 months of growth these Discord servers became massive, and ultimately ended up being Top 10 servers on Discord's discovery feature.
- Acquired partner status with Discord, working actively with their team to ensure our servers met community guidelines and aligning our community with their standards.
- Managed large team of over 60 moderators, and ensured team members were utilizing best practices to retain positive culture inside our servers.
- Interacted with community members daily, often serving as a first point of contact to ensure our brand felt open and inviting.
Education
B.S Marketing, Incomplete Due To Job Offer
High School Diploma -
05.2001 -
IB/AP Scholarship recipient
Honors Student
Varsity Basketball Player
Skills
Social Media Strategy
undefinedTimeline
Social Media Managing Producer - Statespace
06.2022 - 04.2023
Content Production Manager, Subscription - Statespace
11.2021 - 06.2022
YouTube Channel Manager - ProGuides (acquired By Statespace)
05.2021 - 04.2022
Community Manager - ProGuides (acquired By Statespace)
02.2019 - 11.2021
Midland High School - High School Diploma,
05.2001 -
Saginaw Valley State University - , B.S Marketing, Incomplete Due To Job Offer
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