Farica Moran
Huntington Beach,CA
Summary
I am looking forward to returning to the job force with a great company after taking 20 years off to raise my 2 daughters and manage my husband's home based business.
I have a proven track record and an energetic, strong work ethic. I look forward to the opportunity to bring many valuable skills to a company where I will be an asset.
Overview
16
16
years of professional experience
Work History
Visual Merchandising Manager
Forever 21
03.1997 - 10.2004
- Oversaw national visual merchandising team for new store openings and store floor moves
- Improved store aesthetic by selecting appropriate fixtures and lighting, creating a more inviting atmosphere for customers.
- Maintained strong knowledge of current fashion trends and created visually appealing merchandise presentations.
- Communicated visual merchandising information and standards via in-store training
- Increased sales revenue by strategically placing high-demand products in visually prominent areas.
- Enhanced store visual appeal by designing and implementing creative merchandising displays.
- Maximized floor space utilization by creating innovative layouts for merchandise placement that optimized the shopping experience.
- Helped stores adapt spaces to accommodate merchandise within spatial constraints and inventory storage availability.
- Established open lines of communication with store personnel regarding any changes made in the visual merchandising plan, ensuring smooth transitions.
- Trained new staff on visual merchandising standards ensuring consistency across all store locations.
- Led visual merchandising aspect of store renovations, coordinating with contractors to ensure vision was accurately translated.
- Created visual displays to highlight new and featured products.
Regional Visual Merchandiser
Rampage / Judy's
04.1995 - 01.1997
- Improved customer experience by designing engaging window displays that captured attention and enticed shoppers into the store.
- Streamlined merchandise presentation processes, reducing time spent on store resets while maintaining high-quality results.
- Collaborated with store managers to develop customized visual plans tailored to each location's unique needs and clientele.
- Trained and mentored new visual merchandisers, resulting in improved performance and consistency across the region.
- Increased sales revenue by creating eye-catching product displays and layouts based on customer shopping patterns.
- Supervised and trained team of merchandising associates, verifying accuracy and efficiency in work processes.
District Visual Merchandiser
Charlotte Russe
06.1993 - 03.1995
- Established clear communication channels between stores within the district, enabling teams to share ideas, resources, and best practices effectively.
- Trained new visual merchandisers in company standards and best practices, fostering a consistent brand image across all locations.
- Regularly conducted store visits to ensure compliance with company guidelines and address any issues or concerns regarding visual presentation.
- Increased sales revenue by optimizing product placement and creating eye-catching window installations.
- Worked with store managers to implement new displays, promotions and store layout changes.
Visual Merchandiser
Wet Seal
03.1991 - 05.1993
- Managed mannequin styling, ensuring alignment with current fashion trends and company branding guidelines.
- Revamped store layout to improve customer flow and overall shopping experience, resulting in better customer satisfaction ratings.
- Increased customer traffic through effective window displays that showcased new products and promotions.
- Created interior displays to promote products in alignment with corporate sales objectives.
- Enhanced store sales by creating visually appealing and strategically placed product displays.
Merchandiser/ Cahsier
Contempo Casuals
01.1989 - 03.1991
- Improved overall store appearance by performing routine maintenance tasks such as cleaning shelves, updating signage, and reporting damaged fixtures for repair or replacement.
- Enhanced customer satisfaction by providing product knowledge and recommending suitable items based on individual needs.
- Boosted sales by implementing effective merchandising strategies and visually appealing displays.
- Used props and lighting to enhance appearance and visibility of displays.
- Created visual displays to highlight new and featured products.
Education
High School Diploma -
Rowland High School
Rowland Heights, Ca06-1983
Skills
- Space planning
- Seasonal displays
- Window displays
- Branding management
- Planogram resets
- Teamwork and collaboration
- Problem-solving
- Time management
- Multitasking Abilities
- Reliability
- Excellent communication
- Critical thinking
- Organizational skills
- Flexibility
- Detail-oriented
Timeline
Visual Merchandising Manager
Forever 21
03.1997 - 10.2004
Regional Visual Merchandiser
Rampage / Judy's
04.1995 - 01.1997
District Visual Merchandiser
Charlotte Russe
06.1993 - 03.1995
Visual Merchandiser
Wet Seal
03.1991 - 05.1993
Merchandiser/ Cahsier
Contempo Casuals
01.1989 - 03.1991
High School Diploma -
Rowland High School