Felicity Resch
McKinney
Summary
Sales Director with 20 years of retail experience and a proven track record of driving year over year double-digit growth. Managed over $200M in revenue at Maison Francis Kurkdjian through strategic planning and performance coaching. Expertise in partnership management and retail operations, consistently exceeding sales targets while building high-performing teams. Committed to enhancing customer experiences through creativity, innovation, education, technology, and data-driven strategies.
Overview
22
22
years of professional experience
2
2
Certifications
Work History
Senior Sales Director
Maison Francis Kurkdjian (LVMH)
04.2018 - 12.2025
- Led national accounts, including Nordstrom, Neiman Marcus, Saks, Dillard's and Holt Renfrew, managing partnership strategy and execution.
- Spearheaded Maison Francis Kurkdjian launch across retailers, collaborating with the founder and HQ to ensure brand integrity.
- Directed retail operations for West Coast, Central U.S., Canada, and Mexico, overseeing 15-member team and $100M+ revenue.
- Managed Maison Francis Kurkdjian boutique operations, focusing on staffing, training, and luxury customer experience.
- Recruited and coached a high-performing sales team, nurturing a culture that consistently surpassed sales targets.
- Partnered with internal teams to create strategic plans that drove profitable growth across various channels.
- Conducted regular business reviews and analyzed sales data to implement merchandising strategies enhancing ROI.
Sales Manager
Neiman Marcus
05.2014 - 03.2018
- Drove consistent double-digit annual revenue growth by managing 60 Business Managers and Sales Associates through strategic planning and training.
- Executed large-scale events to strengthen vendor relationships and boost customer engagement.
- Oversaw 45 luxury brands, leading category planning and merchandising strategies to enhance client experience.
Sales Manager
Nordstrom
10.2003 - 05.2014
- Achieved sales goals consistently through strategic leadership in various roles.
- Developed high-performing teams to enhance productivity and morale.
- Led cross-departmental merchandising strategies, driving category growth.
- Implemented promotional initiatives that increased customer satisfaction.
Education
Associate of Arts -
Collin County College
Plano, TXSkills
- Strategic planning and business development
- Sales forecasting and market analysis
- Partnership and account management
- Retail operations and customer relationship management
- Performance coaching
Certification
Harvard ManageMentor Certification - Manage Others
Timeline
Senior Sales Director
Maison Francis Kurkdjian (LVMH)
04.2018 - 12.2025
Sales Manager
Neiman Marcus
05.2014 - 03.2018
Sales Manager
Nordstrom
10.2003 - 05.2014
Associate of Arts -
Collin County College