Felix Abusah
Pittsburgh,PA
Summary
Dynamic professional with a proven track record at Duamenefa Foundation, leveraging data analytics and stakeholder collaboration to drive a 52% increase in household acquisition. Adept in SQL and A/B testing, I excel in optimizing marketing strategies while fostering effective communication and leadership across teams.
Overview
16
16
years of professional experience
Work History
Patrol Supervisor
Allied Universal Services
Pittsburgh, PA
09.2025 - Current
- Supervised patrol officers across multiple sites to ensure compliance with company policies and regulations.
- Coordinated daily staffing and patrol schedules, optimizing incident response in a fast-paced environment.
- Monitored performance metrics and ensured accurate documentation with timely record submissions.
- Acted as primary liaison between officers, management, and client representatives to resolve issues.
- Supported audits and inspections by enforcing procedures and maintaining operational controls.
Marketing Communications Specialist
Duamenefa Foundation, International
01.2010 - 09.2025
- Developed complex prospect and customer targeting criteria using SQL, analyzing datasets over 1 million records, achieving 52% increase in household acquisition.
- Analyzed campaign performance across retail and wholesale lines, emphasizing household retention and cross-sell metrics to deliver actionable optimization insights.
- Designed and executed A/B tests and incrementality studies to assess channel effectiveness, resulting in 68% enhancement in marketing spend efficiency.
- Built and maintained automated dashboards in Tool and Power BI to monitor real-time KPIs, ROI, and multi-touch attribution for senior leadership.
- Collaborated with data governance team to ensure 100% accuracy in lead generation files while adhering to Duamenefa-style risk management protocols.
- Managed operations within international organization across United States, Ghana, and Togo to drive strategic initiatives.
Resident Services Coordinator
Rutgers University
Camden, New Jersey
02.2023 - 05.2024
- Conducted regular site visits to inspect properties for maintenance needs or potential hazards.
- Inspected vacated units upon move-out for damage assessment purposes.
- Ensured all necessary documents were collected prior to approving a new tenancy agreement.
- Coordinated student move-in and move-out activities including inspections, paperwork processing, and related tasks.
- Performed administrative duties such as filing, data entry, record keeping.
- Advised students on their rights under applicable laws governing landlord-tenant relations.
Youth Coordinator
YMCA
Camden, NJ
09.2023 - 01.2024
- Coordinated community‑based programs, managing schedules, resources, and operating budgets to ensure effective service delivery.
- Tracked program expenditures, participation data, and outcomes to support reporting, funding justification, and continuous improvement.
- Ensured programs complied with organizational policies, safety standards, and applicable regulations.
- Supervised program staff and volunteers, provided training, and monitored performance to meet service and accountability goals.
- Collaborated with community partners and internal stakeholders to align program objectives with funding requirements and organizational priorities.
Education
Data Analytics Certificate - Boston, MA
Harvard Business School
Boston, MA08-2024
Masters - Public Administration
Rutgers University
Camden05-2024
B.A. - Communications
Ghana Institute of Journalism
Accra, Ghana05-2019
Skills
- Data analytics and visualization
- SQL and SAS proficiency
- Python and R programming
- Predictive modeling techniques
- Stakeholder collaboration
- Risk assessment and policy enforcement
- Audience segmentation strategies
- Lead generation and attribution modeling
- Lifetime value (LTV) analysis
- Tableau and Power BI expertise
- Google Analytics and Salesforce proficiency
- Snowflake and SQL Server knowledge
- A/B and multivariate testing
- Incrementality and lift analysis
- Microsoft 365 applications expertise
- Advanced Microsoft Azure skills
- Digital marketing strategies
- Content creation and storytelling
- Detail-oriented multitasking abilities
- Effective communication skills
- Supervisory and cross-functional leadership
References
Available upon request.
Timeline
Patrol Supervisor
Allied Universal Services
09.2025 - Current
Youth Coordinator
YMCA
09.2023 - 01.2024
Resident Services Coordinator
Rutgers University
02.2023 - 05.2024
Marketing Communications Specialist
Duamenefa Foundation, International
01.2010 - 09.2025
Data Analytics Certificate - Boston, MA
Harvard Business School
Masters - Public Administration
Rutgers University
B.A. - Communications
Ghana Institute of Journalism