Fernando Anaya

• Increased customer satisfaction by providing knowledgeable assistance and addressing their needs promptly.
• Implemented upselling techniques to capitalize on existing client relationships for increased revenue generation.
• Built rapport with clients, resulting in a high rate of repeat business and positive feedback from satisfied customers.
• Managed key accounts effectively by proactively addressing concerns or issues, ensuring high levels of customer retention and satisfaction.

• Resolved customer complaints while prioritizing customer satisfaction and loyalty.
• Took ownership of customer issues and followed problems through to resolution.
• Managed a team of customer service representatives, fostering a positive work environment focused on teamwork and collaboration.

Founded and operated a company for over 3 years, that ran sales training courses across diverse companies and industries. A sales course would last from 4-6 months and included training staff in sales analysis, appointment setting, cold calling and direct sales. 30+ companies trained in over 3 years.

Supervised an cold call appointment setting call center with 3 agents under my direct supervision. Later progressed to a sales trainer and consultant role in our sales training department helping companies increase sales through sales analysis and employee training in effective sales techniques.

Co-founded and operated a company that imported kinesiology tape from China and resold it in Mexico to physical therapy clinics, doctor offices, sports teams and sports stores under our own brand.

*Top 1% of agents in both resolution, handle time and customer satisfaction dozens of times*

Worked as a call center agent fielding tech support and sales calls for AT&T, all throughout my university career. Later progressed to a more senior / training role within the same call center.