Fernando Rocha
Crowley,TX
Summary
Seasoned Product Sales Specialist with substantial background in building strong customer relationships, developing effective product sales strategies, and optimizing delivery processes. Known for keen ability to identify potential leads and convert them into loyal clients while ensuring alignment with business objectives. Demonstrable success in managing large portfolios of products, delivering impactful presentations, and generating significant revenue growth. Strong communicator adept at training junior staff members and driving team performance to exceed targets consistently.
Overview
19
19
years of professional experience
Work History
Produce Sales Specialist
Central Market HEB
Fort Worth , TX
09.2024 - Current
- Organized displays to maximize visual appeal and promote sales.
- Inspected incoming shipments for quality assurance.
- Rotated stock regularly to maintain product freshness.
- Monitored temperature controls in refrigeration units to preserve food safety standards.
- Provided customer service by answering questions about product selection, pricing, and availability.
- Maintained store cleanliness by sweeping floors and wiping down shelves daily.
Grocery Sales Specialist
Central Market HEB
Plano , TX
11.2005 - 09.2024
- Assisted in stocking shelves and keeping the store clean and organized.
- Answered customer inquiries regarding products, prices, availability, product uses, and services.
- Maintained knowledge of current sales promotions and store advertisements.
- Built displays to promote new items or special offers.
- Received shipments from vendors ensuring that all invoices were accurate with no discrepancies found between invoice amounts versus actual received quantities.
- Smiled and greeted customers, performed suggestive selling and resolved issues promptly and courteously to maximize customer service.
Education
High School Diploma -
Plano Sr High School
Plano, TX05-2006
Skills
- Equipment operations
- Stockroom Organization
- Unloading trucks
- Operating forklifts
- Forklift Operation
- OSHA Guidelines
- Vendor Relations
- Shipping and receiving
Languages
Spanish
Native/ Bilingual
Accomplishments
- Completion of Lead Development 2023
- 2023 Customer Service Award Nominee
References
References available upon request.
Timeline
Produce Sales Specialist
Central Market HEB
09.2024 - Current
Grocery Sales Specialist
Central Market HEB
11.2005 - 09.2024
High School Diploma -
Plano Sr High School
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