Fernando Santisteban
Summary
Seasoned Manager with over 8 years of extensive retail and management experience. Efficient and industrious individual dedicated to optimizing customer satisfaction. Recognized for commitment to reversing any downward trends with training programs and team support.
Overview
12
12
years of professional experience
Work History
Assistant Department Manager
Citarella Gourmet Market - West Village
11.2018 - Current
- Conducted regular performance evaluations for team members, providing constructive feedback for continuous improvement.
- Motivated associates to consistently deliver effective selling behaviors through coaching and recognition.
- Trained new employees on company policies, procedures, and best practices, contributing to professional development.
- Participated in storewide initiatives such as visual merchandising updates or special events planning, demonstrating cross-functional teamwork abilities.
- Established internal audit procedures to validate and improve accuracy of financial reporting. Results of weekly audits increased sales by 15% compared to last years.
- Reviewed historical records, current operational data and forecasting information to identify and capitalize on system enhancement opportunities to increase sales.
- Performed statistical analyses to gather data for operational and forecast team needs.
Lead Sales Representative
Very Special Flowers
02.2012 - 07.2018
- Continuously refined personal sales approach based on feedback from clients and colleagues, resulting in increased sales by 20%.
- Enhanced overall brand reputation through consistent delivery of quality products, excellent customer service, and active engagement with stakeholders.
- Established strong relationships with clients, resulting in increased repeat business and referrals.
- Assisted in training initiatives for new hires as well as ongoing professional development programs tailored specifically towards enhancing expertise within this field.
- Participated in store meetings and product training sessions to understand and sell items.
- Recorded accurate and efficient records in customer database.
- Promoted conversion of casual shoppers into customers through product knowledge and product solutions to meet customer needs.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
Education
Associate of Arts - Business Administration And Management
Borough of Manhattan Community College of The City University of New York
New York, NYSkills
- Vendor Management
- Product and service knowledge
- Proficient in Microsoft office, outlook and excel
- Planning and coordination
- Team Building Leadership
- Financial analysis and reporting
- Budget Forecasting
- Customer Relations
Timeline
Assistant Department Manager
Citarella Gourmet Market - West Village
11.2018 - Current
Lead Sales Representative
Very Special Flowers
02.2012 - 07.2018
Associate of Arts - Business Administration And Management
Borough of Manhattan Community College of The City University of New York
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