FREDDY HERRERA POLANCO
HAWTHORNE,CA
Summary
Store Manager with extensive expertise in retail management and customer service, renowned for achieving significant sales growth and leading regional sales initiatives. Proven proficiency in shrink control, performance metrics, and staff development, consistently driving team success. Committed to fostering innovation and future achievements within the retail sector.
Overview
28
28
years of professional experience
Work History
Handyman
Self Employed
Hawthorne, CA
06.2017 - Current
- Perform diverse repair tasks, ensuring client satisfaction and safety
- Enhance home functionality, improving living conditions for numerous clients
- Skilled in carpentry, plumbing, and electrical work, solving complex issues efficiently
- Devise creative solutions for unique home repair challenges, adapting skills to evolving client needs
- Implement cutting-edge techniques to enhance property value
Assistant Manager
AutoZone
Los Angeles, CA
06.2015 - 06.2017
- Managed daily operations, enhancing customer satisfaction and driving a 12% sales increase
- Trained and supervised team, boosting staff efficiency and reducing turnover
- Resolved customer issues promptly, significantly increasing repeat business
- Implemented inventory control, reducing stock discrepancies by 8%
- Collaborated with senior management, achieving measurable strategic results
- Analyzed customer feedback to develop and implement service enhancements, significantly increasing repeat business and overall satisfaction rates
Store Manager
Footlocker Inc
Cerritos, CA
06.2001 - 06.2015
- Managed daily operations and staff, achieving consistent sales growth and high customer satisfaction
- Trained and mentored team, enhancing sales techniques and customer service skills
- Handled cash management and financial reporting, ensuring accuracy and accountability
- Resolved customer issues efficiently, boosting store reputation and customer loyalty
- 2013 promoted to lead a brand new store projected at $7.5 million dollars in Cerritos
- Team leadership resulted in exceeding projected sales by $1.5 million in the first year
- The following year, I continued to drive strong performance, generating an additional $1 million in sales growth
- Implemented involving bi-monthly physical counts of all 30,000 shoe units and 20,000 apparel and hat units
- This meticulous process ensured accurate inventory records and minimized discrepancies during surprise audits
- Implemented a weekly dedicated training program that fostered a culture of continuous learning and employee engagement
- By scheduling a dedicated day for training, reviews, and documentation, employees felt valued, part of a cohesive team, and empowered to grow within their roles
- This program directly contributed to improved employee retention
- In 2012, I achieved the highest audit score in a high-shrink location, demonstrating my ability to effectively manage inventory and loss prevention
- I have been involved in both the growth and restructuring phases of the company, including opening new stores and closing underperforming locations
- In-the-moment coaching was provided to address missed opportunities to maximize sales
- This involved providing constructive feedback and guidance to team members, helping them identify and capitalize on potential upselling and cross-selling opportunities
Sales Lead/ Key Carrier
Payless Shoe Store
Los Angeles, CA
07.1997 - 06.2001
Bank Teller
Founders National Bank
Los Angeles
06.1997 - 06.2001
- Processed daily transactions with precision, ensuring high customer satisfaction
- Balanced cash drawers, reducing discrepancies and enhancing operational efficiency
- Assisted customers with account inquiries, improving their banking experience
- Identified and resolved issues, maintaining smooth branch operations
Education
GENERAL STUDIES -
Manual Arts High School
Los Angeles, CA06.1996
Skills
- Staff Development
- Sales Management
- Budgeting
- Store Planning
References
- Andrea Razo, Offline by Aerie, danielaandrearazo@gmail.com, 323-827-4701
- Linda Richardson, Retired Accountant, 310-528-2185
Languages
- English
- Spanish
- Personal, danielaandrearazo@gmail.com
- Work, fherrera20@yahoo.com
Timeline
Handyman
Self Employed
06.2017 - Current
Assistant Manager
AutoZone
06.2015 - 06.2017
Store Manager
Footlocker Inc
06.2001 - 06.2015
Sales Lead/ Key Carrier
Payless Shoe Store
07.1997 - 06.2001
Bank Teller
Founders National Bank
06.1997 - 06.2001
GENERAL STUDIES -
Manual Arts High School