Summary
Overview
Work History
Education
Skills
Civic Involevment
Timeline
Generic

Garrett Kercheval

Social Media/Marketing Analyst
Hagerstown,MD

Summary

Driven marketing professional with a proven track record at SOCSoter, enhancing brand visibility and engagement through strategic social media management and marketing analytics. Excelled in event marketing and ROI analysis, demonstrating exceptional team leadership and trend analysis skills. Achieved significant audience growth by leveraging targeted marketing campaigns and social media analytics.

Overview

7
7
years of professional experience
7
7
years of post-secondary education

Work History

Social Media Manger/Marketing Analyst

SOCSoter
06.2023 - Current
  • Managed social media accounts, effectively growing audience reach through engaging content creation and strategic posting schedules.
  • Worked closely with creative teams to develop eye-catching visuals that aligned with overall marketing messaging and strategy objectives.
  • Participated in ongoing professional development opportunities to stay current on best practices within field of marketing analytics.
  • Coordinated trade show appearances to maximize brand exposure while maintaining a professional image consistent with company values.

Social Media Manager

Skyzone Trampoline Park
8 2021 - 5 2023
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Increased customer engagement through social media.
  • Designed and implemented social media strategies to align with business goals.

Catering Assitant

Fountain Head Country Club
05.2021 - 08.2021
  • Provided friendly, courteous service to create memorable moments for guests.
  • Arranged furniture and added decorations to assist in setting up for catering events.
  • Maintained flexible work schedule to meet event needs.
  • Removed trash and cleaned kitchen garbage containers.

Youth Intern

Tristate Fellowship
11.2020 - 08.2021
  • Attended off-site events to glean ideas for youth program.
  • Planned and executed productive self-esteem building activities to promote personal growth and daily living skills.
  • Educated young people about strategies for driving discussions and promoting social changes.

Lead

Sky Zone Trampoline Park
05.2017 - 01.2021
  • Coached team members in techniques necessary to complete job tasks.
  • Trained new team members by relaying information on company procedures and safety requirements.
  • Evaluated employee skills and knowledge regularly, training, and mentoring individuals with lagging skills.
  • Worked different stations to provide optimal coverage and meet production goals.

Education

High School Diploma -

Smithsburg High School
Smithsburg, MD
08.2015 - 05.2019

Associate of Arts -

Hagerstown Community College
Hagerstown, MD
09.2019 - 05.2021

Bachelor of Arts - Mass Communications

Towson University
Baltimore, MD
08.2021 - 08.2023

Skills

Marketing Strategy Development

Event Marketing

Trend Analysis

Industry Trend Monitoring

ROI Analysis

Targeted marketing campaigns

Social Media Analytics

CRM Management

Civic Involevment

Recruitment Chair 

Sigma Theta chapter of the Chi Phi fraternity

  • In charge of recruiting potential new members to join our brotherhood
  • Served one year and recruited 20 new members in that time
  • Planned events and coordinated with the community and Inter Fraternity Council in order to grow greek life on campus

Brother at Large

Sigma Theta chapter of the Chi Phi fraternity

  • The brother at large was responsible for upholding all outstanding qualities our chapter embodied
  • The brother at large is seen as a role model to other members and demonstrates what all brothers should look and act like

Huddle Leader

Fellowship of Christian Athletes

  • From ages 12-17 I volunteered at a christian sports camp
  • I was responsible for a group of up to 12 kids for the entire week. Camp started at 8am and finished at 4pm
  • Tasked with supervision as well as mentorship for kids pursuing their favorite sports and learning about christianity

Augustoberfest Volunteer

Hagerstown Maryland 

  • Tasked with distributing food and beverages for a local event in Hagerstown
  • Held multiple positions including server, appetizer chef, cart runner, and helped with moving other food boxes and equipment
  • Volunteered here from ages 10-15


Timeline

Social Media Manger/Marketing Analyst

SOCSoter
06.2023 - Current

Bachelor of Arts - Mass Communications

Towson University
08.2021 - 08.2023

Catering Assitant

Fountain Head Country Club
05.2021 - 08.2021

Youth Intern

Tristate Fellowship
11.2020 - 08.2021

Associate of Arts -

Hagerstown Community College
09.2019 - 05.2021

Lead

Sky Zone Trampoline Park
05.2017 - 01.2021

High School Diploma -

Smithsburg High School
08.2015 - 05.2019

Social Media Manager

Skyzone Trampoline Park
8 2021 - 5 2023
Garrett KerchevalSocial Media/Marketing Analyst