Accomplished sales professional with 25 years in pharmaceutical and biotech sectors across South Florida, specializing in gastroenterology, rheumatology, metabolic disease, and rare diseases. Expertise includes product launches, KOL partnerships, formulary access, target-account selling, managed care, buy-and-bill, specialty pharmacy, and HUB-supported patient access.
Work History
Senior Cardiometabolic Sales Specialist
1 Year 3 Months
Novo Nordisk | 2025.07 - Current
Achieved top 10 % ranking in the nation for 2026.
2026 Q1 170% to goal, Q2 120%, Q3 120%.
Recruited to the initial sales team to launch and promote Wegovy to gastroenterologists and hepatologists.
Led regional Gastro Health account responsibilities and drove adoption with Leon and Las Mercedes Medical Centers.
Build KOL partnerships with Gastro Health, GastroMed, Digestive Medicine, Mount Sinai, and University of Miami Gastroenterology; coordinating pull-through with HUB, FRM, and office staff.
Executive Clinical Sales Specialist
12 Years 4 Months
Ironwood Pharmaceuticals | 2012.10 - 2025.02
Recognized as the most consistent sales representative exceeding goals.
ACACIA Award of Excellence: 2018, 2021 (top 5% nationally).
Vice President Leadership Award (2017, 2019).
Regional MVP Personal Leadership and Accountability Award (2019).
Vice Presidents Council (2018, 2019, 2020, 2021, 2022).
Launched and promoted Linzess, Viberzi, and Cologuard; also promoted Nexium, Delzicol, Canasa, and Givlaari to gastroenterologists and top primary care physicians.
Supported promotion of Nexium, Delzicol, Canasa and Givlaari to Gastro and Primary Care.
Built KOL partnerships with Gastro Health, GastroMed, Digestive Medicine, and University of Miami GI.
Helped develop pull-through strategies adopted nationally as a regional managed care and specialty pharmacy expert.
Secured formulary approvals with local Medicare Advantage plans and clinics.
Executive Clinical Sales Specialist
3 Years 2 Months
AMGEN Biopharmaceuticals | 2009.08 - 2012.10
Achieved a top-10% national ranking, Prolia 500 Club recognition, and Top Performer (TP) year-end rating in 2011; exceeded regional and company Prolia sales goals in 2010 and 2011.
Promoted to Senior Biopharmaceutical Representative, ACT Level II; received the Team Excellence Award twice.
Recruited to the initial sales team and supported the Prolia launch; promoted Prolia and Enbrel to rheumatologists, endocrinologists, OB/GYNs, and primary care physicians.
Developed buy-and-bill accounts; coordinated billing, authorizations, specialty pharmacy, and HUB-supported pull-through.
Managed the development of injection sites withing the geographic sites including local hospitals.
Senior Therapeutic Specialty Representative
6 Years
Pfizer Pharmaceuticals, Inc. | 2003.04 - 2009.04
Exceeded sales goals for all promoted products in 2003, 2004, 2006, 2007, and 2008; earned the Conventional Wisdom Award (2006) and Run Through the Warehouse Award (2007).
Won quarterly product-performance contests, including the Go Vertical, Road to Change, and Eclipse awards.
Launched products in pain and inflammation; promoted Celebrex, Lyrica, and Aricept to rheumatologists, orthopedic surgeons, neurologists, endocrinologists, pain management specialists, and top-tier primary care physicians.
Mentored primary care representatives in Dade County and built relationships with the Baptist Orthopedic Department and Dade County Orthopedic Society.
Led educational programs across three Miami territories; developed the Pfizer InScope Project at the University of Miami/Doctors' Hospital Orthopedic Group, including lectures, preceptorships, and study protocols.
Exceeded sales goals for promoted products in 1998, 1999, 2000, 2001, and 2002; achieved an Exceptional Performance (EX) year-end rating in 2000.
Secured formulary approvals for Fragmin at Mercy, Coral Gables, Pan American, and Kendall Regional hospitals, and Celebrex at Baptist Health Systems, Coral Gables, and Mercy Hospital.
Promoted Cytotec, Daypro, Arthrotec, Ambien, Azulfidine, Bextra, Celebrex, and Fragmin to rheumatologists, orthopedic surgeons, pain management specialists, and top-tier primary care physicians in Dade County.
Partnered with Searle representatives and Pfizer counterparts to optimize sales calls and increase market share; led programs and preceptorships across three Miami territories.
Education
Bachelor of Science - Business Administration
Saint Thomas Univeristy | Miami Gardens, FL | 2008-05
Skills
High-impact selling
Target account selling
Clinical acumen
Product launches
Buy-and-bill management
HUB coordination
Managed care
Closing techniques
Relationship building
Affiliations
ASGE Recognized Industry Associate | American Society for Gastrointestinal Endoscopy
NORD Membership
International Council of Nurses
Certification
CMR Advanced Medical Representative | CMR Institute | May 2020, Florida 2-15 Insurance License | Florida Department of Financial Services, AHIP | America’s Health Insurance Plans