Hospitality Leader with 19 years of management experience in administration and public relations. As an entrepreneurial business owner and Texas Notary Public, established a foundation in fiscal management and community engagement. Leveraged creative marketing strategies and local networks to drive growth and profitability while developing high-performing teams. Fostered collaboration and navigated challenges to cultivate positive workplace cultures through effective communication and leadership.
Work History
General Manager
3 Years 7 Months
Mamacitas | 01.2023 - Current
Direct all daily operations, financial performance, and comprehensive administrative functions for a high-volume hospitality venue, executing a dual role centered on operational excellence and brand growth.
Championed restaurant’s public image by building connections with local media, influencers, and community leaders, leading to increased private event bookings and community partnerships.
Spearheaded creative marketing campaigns, curated unique guest experiences, and designed high-impact social media content, elevating brand's local visibility.
Owner & Creative Director
6 Years 7 Months
Omgdamngina Boutique | 01.2020 - Current
Founded and operated a successful niche online retail boutique, managing end-to-end business operations, financial tracking, and creative brand development.
Designed and executed digital marketing strategies, social media campaigns, and creative media content, enhancing online traffic and customer acquisition.
Oversaw inventory procurement, supply chain management, budget tracking, and customer service metrics, ensuring effective digital platform maintenance.
Public Relations Director
10 Years 7 Months
Mamacitas | 01.2016 - Current
Directed daily operations, financial performance, and comprehensive administrative functions for high-volume hospitality venue, focusing on operational excellence and brand growth.
Managed all back-of-house administration, including payroll processing, vendor contract negotiations, financial P&L analysis, labor optimization, and regulatory compliance.
Direct all daily operations, financial performance, and comprehensive administrative functions for a high-volume hospitality venue, executing a dual role centered on operational excellence and brand growth.
Spearheaded creative marketing campaigns, curated unique guest experiences, and designed high-impact social media content, enhancing brand visibility and engagement within local market.
Restaurant Manager & Administrative Coordinator
8 Years
El Jardin | 01.2007 - 01.2015
Executed dual responsibilities in floor management and backend administrative systems, ensuring seamless operations and profitability.
Event Promotion: Utilized creative promotional strategies and partnered with local businesses for cross-promotional events, successfully boosting weekday revenue.
Resolved complex guest relations issues with diplomacy and designed VIP outreach programs, enhancing repeat clientele.
Utilized creative promotional strategies and partnered with local businesses for cross-promotional events, increasing weekday revenue.
Education
Bachelor of Science - Management and Business
Houston Baptist University | Houston | 01-2007
Leadership & Activities: Alpha Chi Omega Sorority – Finance Chair (Managed the chapter’s annual operating budget, oversaw dues collection, and coordinated financial reporting to national headquarters).
Skills
Financial management
Contract negotiations
Crisis management
Operational efficiency
Community engagement
Marketing strategy
E-commerce operations
Certification
Commissioned Notary Public
Commission Expires: November 20, 2026
Languages
Spanish
Native or Bilingual
Interests
I voluteer for the Transporation commitee during the rodeo season .
Volunteering for community initiatives to give back to local communities and make a positive impact.