Gina Laws
La Jolla,CA
Summary
Dynamic philanthropy leader with a proven track record at Mainly Mozart Festival, excelling in donor relations and major gift acquisition. Expert in campaign management and data-driven outreach, successfully transitioning to digital platforms to enhance engagement. Adept at fostering community connections and mentoring teams, driving impactful fundraising initiatives.
Overview
14
14
years of professional experience
Work History
Director of Philanthropy
Mainly Mozart Festival
10.2024 - Current
- Cultivated relationships with major donors through personal visits and tailored proposals, securing significant multi-year commitments.
- Oversaw donor database management, maintaining accurate records and utilizing data for targeted outreach efforts.
- Successfully transitioned from traditional fundraising methods to digital platforms, increasing donor reach and engagement.
- Organized and managed portfolio of donors and cultivated and built authentic relationships through frequent personalized contact.
- Developed materials and follow-up communications using DonorPerfect
Assist Director of Philanthropy
Spay Neuter Action Project
03.2018 - 10.2024
- Spearheaded marketing campaigns to raise awareness about the organization''s mission among prospective supporters.
- Managed budgets responsibly to allocate resources effectively across various programs and initiatives.
- Identified new funding opportunities by staying abreast of industry trends and changes in the philanthropic landscape.
- Engaged in collaborative problem-solving for fundraising and donor development.
- Planned, organized, and directed philanthropic fundraising initiatives.
- Mentored junior staff in philanthropy best practices, fostering a culture of continuous learning and improvement.
Fundraising Manager
Susan G Komen Breast Cancer
06.2015 - 03.2018
- Collaborated with marketing team to effectively promote fundraising initiatives, resulting in higher participation rates.
- Partnered with program staff to gather compelling stories and data showcasing the organization''s impact on its beneficiary community.
- Designed compelling grant proposals that successfully secured funding from various foundations and government agencies.
- Established effective partnerships with local businesses for mutually beneficial collaborations during fundraising events.
- Fostered a culture of philanthropy throughout the organization by engaging board members in active participation as fundraisers, ambassadors, and strategic partners of development efforts.
- Increased donor engagement by implementing targeted fundraising campaigns and events.
Product Marketing Manager
Quest Software
04.2011 - 06.2015
- Launched new products successfully by collaborating with cross-functional teams on go-to-market strategies.
- Enhanced brand positioning through comprehensive market research and competitor analysis.
- Increased product awareness by developing and executing targeted marketing campaigns.
- Performed thorough market research and competitive analysis to understand and effectively communicate product value proposition.
- Supported marketing programs and campaigns with content and messaging to drive demand.
- Developed and executed go-to-market plans and facilitated internal organizational readiness.
Education
Journalism And Mass Communication
University of Wisconsin
WIMBA - Business Administration And Management
University of California, Irvine
Irvine, CASkills
- Corporate sponsorships
- Diversity and inclusion
- Community engagement
- Donor relations
- Board development
- Stewardship development
- Volunteer management
- Nonprofit management
- Business development
- Marketing communications
- Campaign management
- Prospect research
- Planned giving
- Capital campaigns
- Fundraising expertise
- Grant writing
- Annual giving campaigns
- Major donor management
- Annual fund coordination
- Staff training
- Revenue projections
- Data management
- Development tracking system design
- CRM integration
Languages
German
Professional Working
Timeline
Director of Philanthropy
Mainly Mozart Festival
10.2024 - Current
Assist Director of Philanthropy
Spay Neuter Action Project
03.2018 - 10.2024
Fundraising Manager
Susan G Komen Breast Cancer
06.2015 - 03.2018
Product Marketing Manager
Quest Software
04.2011 - 06.2015
Journalism And Mass Communication
University of Wisconsin
MBA - Business Administration And Management
University of California, Irvine
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