Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

Gina Marchini

Summary

Experienced Strategic Communication Director offering 20+ years of proven success. Recognized for strategic thinking, decisive action, and driving change organization-wide. Skilled in project management, budget oversight, and meeting tight deadlines.

Overview

23
23
years of professional experience

Work History

Director Strategic Communications

Synopys
01.2023 - Current

Internal Communications Manager

Synopsys
01.2019 - 01.2022
  • Responsible for all internal communication within the Software Integrity Group (SIG)
  • Strategic partner for VP of HR for change management, culture project and collaboration
  • Created multiple video-based communication shows and videos to showcase business updates and recognition
  • Owned all aspects of quarterly All Hands meeting
  • Mergers and Acquisitions: communication, on-boarding and culture assimilation for new companies.

Internal Communications Manager

Splunk
01.2018 - 01.2018
  • Support CTO and entire Products organization for all internal communication needs
  • Create communication strategy using a multitude of vehicles to engage employees
  • Communication consulting across internal projects to ensure employee engagement, buy-in, and execution success.

Employee Communication Manager

Workday
01.2017 - 01.2018
  • Executed the 2018 Fortune’s Great Place to Work submission- responsible for video content, microsite and culture audit creation and ideation
  • Ranking went from #18 to #7
  • Continue to preserve Workday’s culture through the art of storytelling
  • Creation and execution communications roadmap for the Development organization
  • Responsible for employee communication for the Development sector of Workday
  • Manage presentation content for company all hands meetings.

Senior Retail Operations / Communications Manager

Bare Escentuals
01.2006 - 01.2016
  • Create, develop and manage communication for up to 2100 people on a weekly basis
  • Improve training levels and communication flow by developing an intranet-based TV program for field education
  • Develop corporate office communication process to establish consistency and clear direction
  • Design and manage retail site intranet including layout, enhancement, and training
  • Establish guidelines, parameters, and training for the Point of Sale user interface
  • Lead and manage all aspects of 4-day bi-annual field conferences for over 250+ participants, including: contract negotiations, logistics, budget, executive speakers & evening activities
  • Manage 2 direct reports- Sr
  • Retail Operations Specialist and POS System Lead.

Associate Project Manager- Banana Republic

The Gap Inc.
01.2004 - 01.2006
  • Edited, wrote and published communication to support key initiatives and convey customer focus to over 400 stores
  • Developed and maintained close relationships with business partners to identify their needs and meet all project deadlines
  • Created and managed content for the BR intranet site
  • Created and managed strategic project plans for various projects
  • Executed all content for the field recognition newsletter.

Merchandise Assistant / Merchant-Old Navy.com

The Gap Inc
01.2002 - 01.2004
  • Worked with cross-functional teams for order placement
  • Collaborated with marketing on specialty shops for the website
  • Purchased the assortment of products for boys graphic tees, boys knits, and kids accessory section of Oldnavy.com
  • Communicated new merchandise strategies in order to drive more business to the website
  • Identified product categories where risks can be taken in order to meet financial goals.

Education

Skills

  • Corporate Communications
  • Strategic Planning
  • Creativity and Innovation
  • Problem-Solving
  • Team building
  • Reliability
  • Self Motivation
  • Experience in leadership

Timeline

Director Strategic Communications

Synopys
01.2023 - Current

Internal Communications Manager

Synopsys
01.2019 - 01.2022

Internal Communications Manager

Splunk
01.2018 - 01.2018

Employee Communication Manager

Workday
01.2017 - 01.2018

Senior Retail Operations / Communications Manager

Bare Escentuals
01.2006 - 01.2016

Associate Project Manager- Banana Republic

The Gap Inc.
01.2004 - 01.2006

Merchandise Assistant / Merchant-Old Navy.com

The Gap Inc
01.2002 - 01.2004

Gina Marchini