While studying at WCU, I have developed a strong passion for communications, advertisement, and social media marketing. My degree in Communications has allowed me to perfect my oral communications skills along with the ability to think critically and creatively. In addition, my Digital Marketing minor has helped me dive deeper into the marketing industry. I’ve learned in depth about social monitoring, content strategy, and demonstrating social ROI to stakeholders. During my college career, I've had the ability to gain experience in Microsoft 365. These skills have prepared me to use Microsoft Office, Excel, and PowerPoint.
My involvement on campus in organizations such as Kappa Delta Sorority and Lambda Phi Eta Honors Society have taught me the importance of team collaboration and leadership skills.
Social Media Strategy Training and Certification
This certification has allowed me to be fully skilled in applying inbound social media strategy. I was tested on practices in social media marketing such as social monitoring, content strategy, social engagement, creating social media policies, and demonstrating social ROI to stakeholders.