Greg Campillo
Summary
Experienced Senior Retail Manager with two decades in luxury and high-volume retail settings. Dual licensed in cosmetology and esthetics, with a focus on makeup artistry. Background includes 13 years of teaching in state and federal preschool programs, demonstrating strong leadership and training capabilities.
Overview
17
17
years of professional experience
1
1
Certification
Work History
Brand Expert
Charlotte Tilbury
Orange County, Inland Empire CA
11.2024 - Current
- Increased brand awareness by executing innovative marketing campaigns.
- Analyzed performance metrics to assess the effectiveness of marketing initiatives and adjust strategies as needed.
- Enhanced overall brand perception by collaborating with cross-functional teams to ensure consistent messaging across all platforms.
- Boosted customer engagement through strategic social media management and content creation.
- Created a cohesive store environment that embodied the brand''s aesthetic while promoting ease of navigation for customers.
- Approached strangers and interacted in natural conversation with goal of developing brand loyalty.
- Showed understanding of customer's personal style and preferences when offering product advice.
- Communicated product information with confidence and educated consumers about company.
- Engaged, educated, and befriended customers to deliver amazing shopping experience.
- Stocked merchandise, clearly labeling items, and arranging according to size or color.
- Built customer loyalty and retention by delivering excellent shopping experiences.
- Recommended complementary purchases to customers, increasing revenue.
- Conducted product demonstrations to highlight features and redirect objections to positive aspects.
BeautyCounter Manager
Nordstrom
Orange County/Los Angeles County/Maricopa County
06.2010 - 07.2025
- Oversaw operations for various beauty counters, notably Charlotte Tilbury and Jo Malone London, since 2010.
- Elevated Charlotte Tilbury's regional ranking from #10 to #2 in six months through strategic initiatives.
- Propelled Jo Malone London sales to lead department rankings above Women’s Fragrances at Nordstrom Chandler.
- Acknowledged for management capabilities with promotion opportunities anticipated in future roles.
Co General Manager
Ulta Beauty
Glendora, CA
02.2023 - 09.2024
- Drove cultural transformation through targeted training and development initiatives.
- Achieved a reduction in overdue tasks from 75% to 1% through rigorous accountability measures.
- Increased annual credit performance from 0.89% to 2.5% within six months by fostering a results-oriented culture.
- Hired top talent, enhancing retention and promoting internal advancement opportunities.
- Managed performance and processes for 50 employees and five managers at a $10M luxury location.
- Trained and developed two managers to elevate performance metrics and reinforce cultural values.
- Oversaw operations at a high-volume Ulta Beauty retail and salon location, ensuring excellence across all facets.
Store Manager
Lush Cosmetics
Rancho Cucamonga, CA
12.2021 - 01.2023
- Directed operations at a busy $8M+ Lush Cosmetics store, managing 15 employees and 4 managers.
- Built a thriving company culture through effective training and strategic hiring practices.
- Ensured adherence to Lush mission by promoting accountability throughout the team.
- Executed updated operational standards in response to post-Covid-19 challenges.
- Achieved performance metrics exceeding annual store goals by 10% across KPIs.
- Utilized strong business acumen to identify growth opportunities and improve profitability.
- Promoted ongoing development initiatives to enhance team performance and engagement.
- Streamlined processes to maintain high operational standards and customer satisfaction.
Store Manager
Spirit Halloween
Phoenix, AZ
07.2021 - 11.2021
- Led initiatives to create a strong company culture through strategic hiring and training.
- Surpassed annual store goal by 25%, achieving outstanding KPI results.
- Adopted post-COVID-19 operational standards for improved customer safety.
- Managed team performance, overseeing 10 employees and 2 managers effectively.
Key Holder
Jo Malone London
Scottsdale, AZ
08.2020 - 07.2021
- Achieved $10K+ monthly sales as top-performing part-time key holder during pandemic.
- Managed store operations and sales initiatives during Covid-19 shutdowns.
- Executed ship-from-store sales strategy to enhance revenue generation.
- Coordinated virtual events and limited appointment shopping to engage customers effectively.
Assistant Store Manager
Pier 1 Imports
Rancho Cucamonga, CA
05.2016 - 02.2017
- Served as Assistant Manager and Visual Merchandise Manager at Pier 1 Imports for mid-volume location.
- Directed inventory processing and receiving while maintaining effective inventory management practices.
- Implemented ship-from-store strategies to improve fulfillment operations.
- Managed visual merchandising to create an appealing shopping environment.
- Conducted opening and closing duties, adhering to established protocols.
- Achieved consistent sales growth despite challenges faced by the company.
- Acknowledged for pivotal role in store success without direct managerial oversight.
- Promoted teamwork and engagement to enhance operational effectiveness.
Prestige Manager
Ulta Beauty
Glendora, CA
05.2015 - 05.2016
- Enhanced Prestige Beauty sales through strategic training and education efforts.
- Fostered productive vendor relationships, improving promotional effectiveness.
- Executed events and advertisement setups to elevate brand presence.
- Created planogram sets that improved product visibility and accessibility.
- Supervised floor operations, maintaining operational excellence and customer satisfaction.
- Achieved rapid promotion to Prestige Manager following tenure as Lancome BA.
Core Makeup Artist
CHANEL
Los Angeles, CA
06.2013 - 05.2015
- Selected as one of eight artists from over 100 applicants for Chanel high-profile events.
- Served as core makeup artist, achieving $3000 in sales goals at national events.
- Demonstrated strong business acumen while crafting innovative artistry for elite clientele.
Photographer
Disneyland Anaheim
Anaheim, CA
05.2012 - 06.2013
- Captured high-quality images as Photo Pass Photographer at Disneyland and Disney’s California Adventure.
- Executed photo ordering process, enhancing guest experience in parks.
- Achieved recognition for photography skills with multiple Photo of the Day awards.
- Contributed to advertising campaigns and park maps through impactful photography.
National Makeup Artist
Estee Lauder Co.
Los Angeles, CA
11.2008 - 05.2012
- Executed role of national makeup artist for Estee Lauder brands in Los Angeles and New York City.
- Secured promotion to regional featured makeup artist in just three months.
- Orchestrated events with a focus on goals and maintaining vendor store relationships.
- Led training programs that improved staff capabilities and product insights.
- Served as resident makeup artist for Macy’s Queen, followed by Bloomingdale's assignment.
- Utilized expertise as Re-Nutriv trained Esthetician for west coast market in Los Angeles.
Education
Associate of Arts - Early Childhood Education
Mt. San Antonio College
Bachelor of Arts - College of Education
Arizona State University
Certificate of Technical Studies - Cosmetology
Fullerton College
Skills
- Communication proficiency
- Initiative and leadership
- Awareness of situations
- Collaborative relationships
- Results-driven mindset
- Conceptual analysis
- Talent recruitment
- Open to feedback
- Excellence in management
- Training expertise
- Performance accountability
- Sales technology skills
- Team collaboration
- Operational efficiency
- Adherence to policies
- Client development strategies
- Organizational detail orientation
- Optimistic outlooks
- Honesty and transparency
- Public speaking skills
- Crisis response management
Certification
Cosmetologist License
Timeline
Brand Expert
Charlotte Tilbury
11.2024 - Current
Co General Manager
Ulta Beauty
02.2023 - 09.2024
Store Manager
Lush Cosmetics
12.2021 - 01.2023
Store Manager
Spirit Halloween
07.2021 - 11.2021
Key Holder
Jo Malone London
08.2020 - 07.2021
Assistant Store Manager
Pier 1 Imports
05.2016 - 02.2017
Prestige Manager
Ulta Beauty
05.2015 - 05.2016
Core Makeup Artist
CHANEL
06.2013 - 05.2015
Photographer
Disneyland Anaheim
05.2012 - 06.2013
BeautyCounter Manager
Nordstrom
06.2010 - 07.2025
National Makeup Artist
Estee Lauder Co.
11.2008 - 05.2012
Associate of Arts - Early Childhood Education
Mt. San Antonio College
Bachelor of Arts - College of Education
Arizona State University
Certificate of Technical Studies - Cosmetology
Fullerton College