Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Hairo Guzman

Richmond Hill,NY

Summary

Results-driven e-commerce professional with extensive experience managing and scaling successful online stores, including independently operated ventures and company-owned Shopify, Walmart and Amazon stores. Skilled in product listing creation, inventory management, and site optimization to maximize visibility and sales. Adept at leveraging digital advertising strategies, particularly Meta (Facebook & Instagram) ads, to drive targeted traffic and increase conversions. Experienced in designing, executing and analyzing A/B tests to optimize advertising performance, Passionate about utilizing data-driven insights and industry best practices to enhance online retail performance and profitability.

Overview

8
8
years of professional experience

Work History

E-Commerce Online Store Manager

PixiBytes
07.2023 - 08.2025
  • Advertised product listings via Walmart Ads + Google Ads.
  • Kept detailed records of sales and contracts.
  • Created & optimized product listings (photos, descriptions, pricing).
  • Responsible for providing shipping information to warehouse & managing returns.
  • Responded to internet inquiries and phone calls in timely matter.
  • Increased sales and customer satisfaction through personalized servicing.
  • Provided superior and individualized customer service.

E-Commerce Business Owner

Shopify (Self-Employed)
08.2017 - 08.2022
  • Began learning about ecommerce in 2017
  • In 2019 I grew my first successful brand (galaxyrose.co) to over $350k in sales using a mixture of Facebook Ads, paid influencers & organic Google SEO
  • Did $97,000 in revenue December of 2019 purely off organic SEO
  • In 2020, sold $30k in revenue of one product via Facebook Ads.
  • Throughout running these businesses, I've had experience:

- Managing teams of customer service agents + speaking to hundreds of customers myself

- Creating & sending out emails to lists of 10,000+

- Capitalized on social media platforms to increase market awareness and strengthen brand presence

-Working/negotiating prices with international suppliers

- Collaborating with other ecommerce business owners

- Creating custom websites, & more

Stocker

BJ's Wholesale Club
09.2018 - 04.2019
  • Enhanced inventory accuracy by diligently organizing and maintaining stockroom shelves.
  • Expedited product replenishment by efficiently unloading delivery trucks and sorting merchandise.
  • Reduced out-of-stock situations with regular monitoring of product levels on sales floor.
  • Improved customer satisfaction by promptly locating items and providing product information.

Cashier

Bravo Supermarket
08.2017 - 09.2018
  • Greeted customers entering store and responded promptly to customer needs.
  • Built relationships with customers to encourage repeat business.
  • Operated cash register for cash, check, and credit card transactions with excellent accuracy levels.
  • Worked flexible schedule and extra shifts to meet business needs.

Stocker

Shop Fair Supermarket
06.2017 - 08.2017
  • Streamlined restocking processes by consolidating backstock and removing damaged or expired items.
  • Rotated stock correctly to prevent out-of-date products and removed aging items from main shelving to build special promotional displays.
  • Interacted with guests in friendly and knowledgeable way.

Education

No Degree - Finance

St. John's University
Jamaica, NY

High School Diploma -

Forest Hills High School
Forest Hills, NY
06.2018

Skills

  • Bilingual( Spanish/English)
  • Shopify
  • Walmart Store Management
  • Meta Advertising (5 Years Experience)
  • Communication Skills
  • Sales
  • Computer Operation
  • E-commerce
  • Google Analytics
  • Digital Marketing
  • Content Creation
  • Social media management
  • Canva (Photo Editing)
  • CapCut (Video Editing)
  • Microsoft Office (Excel, Powerpoint)
  • Customer Service
  • Negotiation and Persuasion
  • Staff Management
  • Employee Training
  • Project Oversight
  • Digital Marketing (Facebook, Instagram, TikTok)

Languages

English
Native or Bilingual
Spanish
Native or Bilingual

Timeline

E-Commerce Online Store Manager

PixiBytes
07.2023 - 08.2025

Stocker

BJ's Wholesale Club
09.2018 - 04.2019

E-Commerce Business Owner

Shopify (Self-Employed)
08.2017 - 08.2022

Cashier

Bravo Supermarket
08.2017 - 09.2018

Stocker

Shop Fair Supermarket
06.2017 - 08.2017

High School Diploma -

Forest Hills High School

No Degree - Finance

St. John's University